Global Mobile Application Security Market Overview:
Put simply, an app is a type of software that allows you to perform certain tasks. Applications for desktop or laptop computers are sometimes called desktop applications, while applications for mobile devices are sometimes called mobile apps. When you open an application, it will run in the operating system until you close it. Mobile application security focuses on the security posture of mobile apps on various platforms such as Android, iOS, and Windows Phone. This includes applications that run on both cell phones and tablets. A mobile application, most commonly referred to as an app, is a type of application software that can run on a mobile device such as a smartphone or tablet computer. Mobile applications are often used to provide users with similar services that are accessed on PCs. It has the highest chance of being attacked by hackers. Therefore, it is extremely important for you to write secure and dynamic code for your applications. Research has shown that around 11.6 million devices are vulnerable to attack due to problems with malicious code.
Growth Drivers
- The Rapid Development in Web and Mobile-Based Applications
- A Rise in Cyber-Attacks Issues
- The Rapidly Growing Internet Usage Service
- Rising Adoption of BYOD Policies within the Enterprise
- Increase in Threats Related To Data Breaches
Market Trends
- The Increasing Demand For Securing Data Applications on a Virtualized and Multi-Tenant Environment
- The Rising Downloads Of These Apps and Increasing Use of Mobile Devices
- A High Demand for Cloud-Based Security Services
Roadblocks
- Stringent Laws and Compliance Regarding Cybersecurity
Opportunities
- Rising Need for Measures during Each Phase of the Software Development Lifecycle
- Growing Adoption of Managed Security Services among the SME
- High Allocating Budgets for Research & Development
Challenges
- The Lack of Acceptance from Large Enterprises
Competitive Landscape:
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products, and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies.
Some of the key players profiled in the report are Symantec Corporation (United States), Trend Micro, Inc. (Japan), Vmware (Emc) (United States), Mobileiron (United States), Mcafee (Intel) (United States), Avg Technologies (Czech Republic), Avast Software S.R.O. (Czech Republic), Kaspersky Lab (Russia), Airpatrol Corporation (United States) and Lookout, Inc. (United States). Analyst at AMA Research see United States Players to retain maximum share of Global Mobile Application Security market by 2026. Considering Market by Testing Type, the sub-segment i.e. Static Application Security Testing (SAST) will boost the Mobile Application Security market. Considering Market by Deployment Type, the sub-segment i.e. On-Premises will boost the Mobile Application Security market. Considering Market by Industry Vertical, the sub-segment i.e. BFSI will boost the Mobile Application Security market. Considering Market by Service Type, the sub-segment i.e. Managed will boost the Mobile Application Security market.
What Can be Explored with the Mobile Application Security Market Study
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global Mobile Application Security Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in Mobile Application Security
Understand the Competitive Scenario
- Track Right Markets
- Identify the Right Verticals
Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Mobile Application Security market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Mobile Application Security market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Providers of Mobile Application Security, End-Users, Potential Investors, Market Research Firms and Others.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.