About Greek Yogurt
Greek Yogurt is a stained yogurt, which is often made from milk that has been concentrated by removing some of its water content or by adding some butterfat and milk powder. As it is comparatively enriched than the unstained yogurt, the strained yogurt is much thicker than the unstained one. In the North America and Europe, the stained yogurt is made up with low fat or free fat yogurt.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
CAGR | 5.0% |
For Global Greek Yogurt Market the number of manufacturers are mainly concentrated to European and North American market. The Middle East and APAC market has fragmented competition. For the United States, very few Greek Yogurt manufacturers have covered almost 50% of the overall market thus this market show high oligopoly. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Greek Yogurt market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Chobani (United States), Fage (Luxembourg), Yoplait (France), Stonyfield (United States), Dannon Oikos(United States), YoCrunch Naturals Yogurt, Straus Family Creamery (United States), Ellenos (United States), Cabot (United States) and Brown Cow Farm (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Anderson Erickson Dairy (United States), Hiland Dairy (United States), YILI (China), Morinaga Milk (Japan), Alpina Foods (United States) and Auburn Dairy Products (United States).
Segmentation Overview
AMA Research has segmented the market of Global Greek Yogurt market by Type (Full-Fat Yogurt, De-Fat Yogurt and Fat-Free Yogurt), Application (Children and Adults) and Region.
On the basis of geography, the market of Greek Yogurt has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Package Type, the sub-segment i.e. Cups & Tubs will boost the Greek Yogurt market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Sales Channel, the sub-segment i.e. Supermarket/ Hypermarket will boost the Greek Yogurt market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Consistency Type, the sub-segment i.e. Spoonable will boost the Greek Yogurt market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Nature Type, the sub-segment i.e. Conventional will boost the Greek Yogurt market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Flavored Greek Yogurts, Greek Yogurts with Minimized Lactose Tolerance and Low Fat Greek Yogurts
Market Growth Drivers:
Increasing Prevalence of Healthy Foods and Awareness about Healthy Food, Greek Yogurt Possess High Nutritional Value and Increasing Adoption of Greek Yogurt in variety of Applications
Challenges:
Multiple Prerequisites such as Cold Storage, Good Quality Milk and Hard to Trade Internationally Due to less Durability at normal Temperature
Restraints:
High Lactose Tolerance may be Hazardous to Health, Comparatively Expensive and Less Durable than Other Eatables
Opportunities:
Higher Opportunities in Untapped Markets such as Asia Pacific and Middle East Market
Market Leaders and their expansionary development strategies
In June 2018, Extra Virgin Foods has introduced the ‘first and only’ Greek yogurt sold in the United States, opening up a debate on authenticity.
In July 2018, Chobani has launched high protein as well as low sugar Greek yogurt across the United States following a successful debut in the Pacific, Northeast and Florida markets. The company will introduce its new formats of the brand hitting stores in January 2019.
Yogurt Manufacturers should follow the manufacturing and packaging regulations in accordance with “Grade A Pasteurized Milk Ordinance,” by Food and Drug Administration. Moreover, the manufacturing plant may be inspected and approved by the U. S. Department of Agriculture. If so, the applicable requirements included in 7 CFR Part 58, Grading and Inspection, General Specifications for Approved Plants and Standards for Grades of Dairy Products shall apply.
Key Target Audience
Yogurt Manufacturers, Yogurt Distributors and Traders, Agricultural Industry, Medical Organisations, Dairy Firms and Other Government and Private Organisations
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.