About Protein Supplements
Protein Supplements present in powdered, and liquid form is taken post workout to repair the muscles. It is taken with the water within 10-15 minutes of workout. This supplements are recommended by trainers, teammates, family, and friends which is helping the market positively. Additionally the demand is increasing in young population and athletes
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
CAGR | 8.34% |
In this market of protein supplement the key players are looking for the improvement of marketing strategies and launch of new products which will affect the market positively Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Protein Supplements market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Amway Corporation (United States), Abbott Laboratories (United States), ABH Pharma (United States), GlaxoSmithKline (United Kingdom), GNC Holdings (United States), Glanbia Group (Ireland), New Vitality (United States), Nu Skin Enterprises (United States), Makers Nutrition (United States) and Vitaco Health (New Zealand) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Forever Living (United States), Shaklee Corporation (United States) and USANA Health Sciences (United States).
Segmentation Overview
AMA Research has segmented the market of Global Protein Supplements market by Type (Whey Protein, Egg Protein, Soy Protein, Casein and Others), Application (Functional Foods and Sports Nutrition) and Region.
On the basis of geography, the market of Protein Supplements has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Form, the sub-segment i.e. Powder will boost the Protein Supplements market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution, the sub-segment i.e. Online will boost the Protein Supplements market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Gender, the sub-segment i.e. Male will boost the Protein Supplements market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Source, the sub-segment i.e. Animal will boost the Protein Supplements market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Rapid Surge in Demand for Sports Nutrition Products and Setup of Brand Awareness Campaign and Marketing Strategies by Leading Manufacturers
Market Growth Drivers:
Consumer’s Inclination towards the Health Consciousness and Consumption of Supplements and Growing Concerns over the Aesthetics of the Body
Challenges:
Acceptance of Plant Based Proteins may affect the Market
Restraints:
Rapid Surge in Demand for Sports Nutrition Products and Setup of Brand Awareness Campaign and Marketing Strategies by Leading Manufacturers
Opportunities:
Rising Disposable Income in Developing Countries and Growing E-Commerce Industry is leading to Ease of Buying the Product
Market Leaders and their expansionary development strategies
In June 2023, GNC is committed to helping every competitor, including gamers, fuel their skills and achieve their goals with better nutrition and supplementation. As wellness continues to transcend fitness and move into an active lifestyle, offering a curated assortment of top-quality products is more important than ever. Which is why GNC is partnering with CTRL to bring a new exclusive line of food supplement products for gamers and those looking to embrace healthier dietary and nutrition habits.
In December 2023, INFORMED, has announced the launch of its new protein testing and verification certification, Informed Protein. The new certification joins other members of the INFORMED family of global programs which include Informed Sport, Informed Choice, Informed Ingredient, and Informed Manufacturer.
The FDA regulates dietary supplements according to different rules than "conventional" foods and drugs. The Dietary Supplement Health and Education Act of 1994 (DSHEA) prohibits manufacturers and distributors of nutritional supplements and ingredients from marketing products that are adulterated or incorrectly branded. This means that these companies are responsible for assessing the safety and labeling of their products before placing them on the market to ensure that they meet all requirements of the DSHEA and FDA regulations. It is the FDA's responsibility to take action against counterfeit or mislabeled supplements after they hit the market.
Key Target Audience
Manufacturers, Raw Material Suppliers, Distributors and Traders, Research Organisations, Government Agencies and Organisations
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.