What is Operational Analytics Software Market?
Operational analytics software is a subset of business analytics software aimed at improving the efficiency of existing corporate operations. This sort of business analytics software, in particular, focuses on giving real-time operational insights, allowing firms to continuously analyse and optimise day-to-day activities. Visualizations of these insights are also provided by operational analytics software, which improves the ability to understand and act on them quickly. Operational analytics software is an leveraged to proactively identify and fix certain processes before becoming problematic to the business.
The market study is being classified and major geographies with country level break-up.
SAP (Germany), Accenture Analytics (Ireland), Tableau (United States), Qlik (United States), Fractal Analytics Oracle (United Kingdom), Manthan (India), Oracle (United States), Alteryx (United States), Tiger Analytics (United States) and Mu Sigma Analytics (United States) are some of the key players profiled in the study.
The global market is highly competitive and consists of a limited number of providers who compete with each other. The intense competition, changing consumer spending patterns, demographic trends, and frequent changes in consumer preferences pose significant opportunities for market growth. Research Analyst at AMA predicts that United States Players will contribute to the maximum growth of Global Operational Analytics Software market throughout the predicted period.
Segment Analysis
Analyst at AMA have segmented the market study of Global Operational Analytics Software market by Type, Application and Region.
On the basis of geography, the market of Operational Analytics Software has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Drivers
- Rising Requirement for Customization and Scalability in Application
Market Trend
- Growing Demand for the Integration of Application
Restraints
- Rising Concern towards Security and Privacy
- High Cost Associated with Software
Opportunities
- Growing Government Initiatives towards the Analytics
Challenges
- Required Continuous Upgradation of this Software
In 2021, SAN RAMON in California, GE Digital today announced it is adding Proficy Operations Analytics to its industry-leading Proficy suite of software solutions to accelerate digitization by supporting modernization, enterprise visibility and scalability, and continuous improvement with new cloud-based predictive analytics.
Key Target Audience
Original Equipment Manufacturers, System integrators, Advisory firms, National regulatory authorities, Venture capitalists, Private equity groups, Investment houses and Equity research firms