What is Alcoholic Beverage Market?
Alcoholic beverage is a drink which contains ethanol as an ingredient, generally recognized as alcohol. These beverages are devoured across the world. The advantages of devouring alcohol in restricted amount are a decrease in threat of cardiovascular disease, avoidance of cold, whereas having red wine reduces the risk of heart diseases and burns fat. The companies in the alcoholic beverages industry process raw materials into alcoholic beverages, package and distribute them through various distribution channels to both individual customers and commercial establishments. Further, the increase in global young‐adult demographic, the surge in disposable income, and rise in consumer demand for premium/super premium products are driving the Global alcoholic beverage market
The market study is being classified by Type (Beer, Wine, Distilled Spirits and Others), by Application (Commercial Consumption and Household Consumption) and major geographies with country level break-up. According to AMA, the Global Alcoholic Beverage market is expected to see growth rate of 5.5%
Anheuser-Busch Inbev SA/NV (Belgium), Accolade Wines (Australia), Bacardi Limited (Bermuda), Beam Suntory, Inc. (Japan), Carlsberg Group (Denmark), Constellation Brands Inc. (United States), China Resource Enterprise (China), Diageo plc (United Kingdom), Heineken Holding NV (Netherlands), E. & J. Gallo Winery (United States) and Pernod Ricard (France) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Molson Coors Brewing Co. (United States), Torres (Spain), Treasury Wine Estates (Australia), Vina Conchay Toro (United States), SABMiller (United Kingdom) and The Wine Group LLC (United States).
The market is consolidated, with a few leading players. Key companies are indulging in various strategies to expand. Those include product launch, and mergers and acquisitions. The players are working hard to expand their reach and increase their consumer base all over the globe.
Segment Analysis
Analyst at AMA have segmented the market study of Global Alcoholic Beverage market by Type, Application and Region.
On the basis of geography, the market of Alcoholic Beverage has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Drivers
- High Spending on Exploring New Entertainment Options
- Growth in Emerging Economies
- The Rise in Alcohol E-commerce Market
- Growing Demand for premium Alcoholic Beverages
Market Trend
- New Wave Of "In-Speriences" (On-Trade Experiences at Home) for DIY Beer
- Contribution of Globalization and Economic Growth in Alcohol Consumption Patterns
- New Tools for Alcohol Product Safety and Ready-To-Mix Hybrid Beverages
Restraints
- Growing Demand for Non-alcoholic Beverages
- Increasing Government Regulations and Taxes
Opportunities
- Growing Demand for Beverages with Low Alcohol Content And
- Flavored Alcoholic Beverages for Entry Level Drinkers
- Decreasing Prices of Drink
Challenges
- Unfavorable Climatic Conditions
- Intensification of Non-Alcoholic Beverages Market, Owing To Health Concerns
July 2017, New York Farm Distilleries, are given a license, which lets them serve local Beer and Wine.
In May 2018, European Commission has proposed to reshape the rules governing excise duty on alcohol within the EU, paving the way for a better business environment and reduced costs for small alcohol-producing businesses and better protection for consumer health.
Key Target Audience
Alcoholic Beverages Manufacturers, Food and Beverage Industry, Government and Regulatory Bodies, Marketing Firms, Industry Associations, Distributors/Traders/Retailers/Suppliers, Potential Investors and Others