Industry Background:
Ginseng tea is made of ginseng roots and is caffeine-free herbal, the tea is popular because of its immunity, energy boosting capabilities, and various other health benefits. It is increasingly consumed in Asian countries especially in Korea. Additionally, ginseng tea helps in managing the blood sugar level. It is available in three types namely Korean red ginseng tea, panax ginseng tea, and American ginseng tea.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
Key Companies Profiled | Arizona Beverages (United States), HYLEYS (United States), Green Gold Ginseng LLC (United States), KGEC (South Korea), Nuun (United States) and Korea Ginseng Corporation (South Korea) |
According to AMA, the market for Ginseng Tea is expected to register a CAGR of 7.25% during the forecast period to 2030. This growth is primarily driven by Growing Demand for Healthy Beverages and Demand for the Plant-Based Herbal tea in Asia Countries.
Globally, a noticeable market trend is evident Increasing Use of Ginseng Tea for Boosting Immunity and Comes in Various Range of Packs The Beverages sector in the Asia Pacific region has been increasing at a sustainable rate, and further growth is expected to be witnessed over the forecast period, owing to the robust investments and expansion in production facilities in the region. Major Vendors, such as Arizona Beverages (United States), HYLEYS (United States), Green Gold Ginseng LLC (United States), KGEC (South Korea), Nuun (United States) and Korea Ginseng Corporation (South Korea), etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years. The key manufacturers are targeting the innovations of the products with better quality, and better technical characteristics, and also assist in providing and humanizing the after-sale service to the consumers. The key players are probable to keep a stronghold on the market over the anticipated period. The key players are accepting strategic decisions and are thinking about mergers and acquisitions to maintain their presence in the market
Key Developments in the Market:
In October 2022, Indian Ayurveda company, Dabur, acquired a majority stake in the Vietnamese instant tea brand, Vocafe. While Vocafe primarily deals in black coffee and green tea, this acquisition could potentially lead to Dabur expanding its Ginseng tea offerings in the future.
On 6th April 2021, Nuun, announced the launch of its newest product category, Nuun Energy. The introduction adds to Nuun's functional hydration portfolio that features a variety of effective formulas for sport, immunity, rest, and everyday health. Combining a balanced dose of caffeine with B-vitamins and adaptogens to refresh and recharge anytime, anywhere, Nuun Energy features active ingredients with holistic benefits, including a Revitalizing Lift: 80mg of caffeine from organic green tea extract provides a fast-acting, sustained energy lift. Vitamin Power: Vitamins B12, B6, and B5 help metabolize fuel into energy your body can use. and Focus: 20mg of adaptogens (Panax Ginseng) aid in reducing fatigue for a more focused day.
Regulatory Insights:
Products that declare “Siberian ginseng” (Section 403u of the FD&C Act). The term "ginseng" may only be considered to be a common or usual name (or part thereof) for any herb or herbal ingredient derived from a plant classified within the genus Panax, and only labeling or advertising for herbs or herbal ingredients classified within that genus may include the term "ginseng."
Influencing Trend:
Increasing Use of Ginseng Tea for Boosting Immunity and Comes in Various Range of Packs
Market Growth Drivers:
Growing Demand for Healthy Beverages and Demand for the Plant-Based Herbal tea in Asia Countries
Challenges:
Allergy-Related Risk with Consumption of Ginseng Tea to Some People
Restraints:
Stringent Regulatory Guidelines and Standards Related to Labeling and Packaging of Ginseng Tea
Opportunities:
Advertisement and Branding Related Activities will Boost the Ginseng Tea
AMA Research follows a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcases the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyze the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts but also includes significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints in Ginseng Tea Market
- Analysis about New Entrants in Ginseng Tea Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
- An Unbiased Perspective towards Market Performance & Indicators
Against this Challenging Backdrop, Ginseng Tea Study Sheds Light on
The Ginseng Tea Market status quo and key characteristics. To end this, Analysts at AMA organize and took surveys of the Ginseng Tea industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Ginseng Tea industry is heading and what are the top priorities. Insights are drawn from financial analysis, surveys, and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold the value they currently claim or capture the new addressable opportunity.