About Cannabis Beverages
Cannabis beverages are the drinks made from the Cannabaceae family plants. Cannabis beverages can be infused with the cannabidiol (CBD), tetrahydrocannabinol (THC) or both. Cannabidiol is one of the hundreds of compounds found in marijuana plants and contains less than 0.1 percent tetrahydrocannabinol (THC). Cannabidiol (CBD) works as an anti-inflammatory and with mood modulation qualities. Cannabis beverages are gaining popularity due to low sugar content, clean ingredients and an appropriate quantity of cannabis.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Cannabis Beverages market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Coca-Cola (United States), Lagunitas Brewing Company (United States), The Alkaline Water Company (United States), New Age Beverages Corporation (United States), Heineken N.V. (Netherlands), The Supreme Cannabis Company (Canada), General Cannabis Corporation (United States), Bhang Corporation (United States), Growpacker, Inc. (United States) and Dixie Elixirs (United States) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Cannabis Beverages market by Type (Alcoholic and Non-Alcoholic), Application (Whiskey, Wine, Margaritas, Soda, Energy Drinks and Others) and Region.
On the basis of geography, the market of Cannabis Beverages has been segmented into South America (Brazil, Argentina, Chile), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, Poland, Italy, Netherlands, United Kingdom, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada). If we see Market by Distribution Channel, the sub-segment i.e. B2B will boost the Cannabis Beverages market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Component, the sub-segment i.e. Cannabidiol (CBD) will boost the Cannabis Beverages market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing Prominence of Online Retailing
Market Growth Drivers:
Changing Consumer Behavior towards Beverages and Rising Demand for Wellness Beverages
Challenges:
Shelf Stability of Cannabis Beverages and Lack of Awareness among Consumers
Restraints:
Government Stringent Rules and Regulations in Some Countries
Opportunities:
Increasing Social Acceptance of Cannabis Worldwide and Legalization of Cannabis
On 13th March 2019, Growpacker Inc., a contract manufacturer of THC- and CBD-infused edibles and beverages in the United States announced the launch of its Brand Incubator and Accelerator Program, designed to fast-track both THC and CBD brands sold in California.
Key Target Audience
Cannabis Beverages Manufacturers, Raw Material Suppliers/ Buyers, Distributors, Government Body & Associations and End-user
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.