What is Sports Footwear Online RetailingMarket?
The sports footwear online retailing market refers to the buying and selling of athletic footwear through online channels such as e-commerce websites, mobile applications, and online marketplaces. This market includes a wide range of athletic footwear designed for various sports activities such as running, basketball, soccer, tennis, and others. and The sports footwear online retailing market has been growing rapidly in recent years due to the increasing popularity of online shopping and the growing interest in sports and fitness activities. Consumers are increasingly turning to online channels to purchase athletic footwear due to the convenience, variety, and competitive pricing offered by e-commerce platforms. Major players in the sports footwear online retailing market include companies such as Nike, Adidas, Puma, Under Armour, and New Balance, among others. These companies offer a wide range of sports footwear products through their own e-commerce websites and through third-party online marketplaces such as Amazon and Zappos. In addition to traditional athletic footwear brands, there has been a rise in the popularity of direct-to-consumer brands, such as Allbirds and Rothy's, that offer sustainable and eco-friendly footwear options for sports and fitness enthusiasts. These brands have gained a following among consumers who prioritize sustainability and environmental responsibility in their purchasing decisions.
Sports Footwear Online Retailing Market Report Coverage
Report Coverage | Details |
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Study Timeframe | 2018 to 2028 |
Base Year | 2022 |
Growth Drivers | - Rising Consumer Preference towards Online Shopping
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Challenges & Pitfalls | - High competition by low cost local products
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Opportunities
Rising Awareness regarding the health benefits by sport or exercise
Restraints
- Frauds in online shopping
The Players Covered in the Study are:
Nike Inc. (United States), Adidas Group (Germany), PUMA SE (Germany), Under Armour (United States), MIZUNO Corporation (Japan), Sketchers USA Inc. (United States), Fila Holding Corp. (Korea), Converse (United States), Diadora S.p.A (Italy) and Asics Corp (Japan)
Market Development Activities
In 2019, VF Corporation, the parent company of brands such as Vans and The North Face, acquired the streetwear brand Supreme. The acquisition was a strategic move for VF Corporation to expand its portfolio and tap into the growing streetwear market.
In July 2020- Nike Inc. the footwear manufacturing company is partnership with foot locker Inc. company for increasing growth of online selling operations in the wake of coronavirus crisis. Nike Inc. strengthen its own e-commerce platform.