What is Adult Vitamins Gummies?
Gummy vitamins are chewable vitamins which are same to gummy candies in their texture & taste. They comes into variety of flavours, colours, and shapes. Vitamins are mostly popular in Adults population owing to health benefits associated with it. Additionally, it is consumed by children’s and geriatric population to prevent vitamin deficiency. Gummies vitamin are mostly preferred by those who does not like to consume swallowing pills of vitamins. They are available in number of flavours without addition of any artificial sweeteners, flavours & colours. Gummy vitamins are made from gelatine, sugar, colouring agents and corn starch. Popular flavours comprise raspberry, lemon, cherry, and orange. They are available with composition of single or multivitamins. Usually, multivitamin consist of vitamin C & A and D. Geographically, Asia Pacific is expected gain more demand followed by North America and Europe. Rising Adult Population in China, India is creating bundle of opportunities for the market. Booming nutraceuticals demand with changing life style trends is impacting on the market positively. During the Pandemic, raised concerns regarding maintaining immunity and overall health has created growth opportunities for the market.
The market study is broken down by Type (Single Vitamin and Multivitamin), by Application (Weight Management, Food Supplement, Immunity, Vitamin Deficiency and Others) and major geographies with country level break-up.
The market of Adult Gummies Vitamin is expected to grow with rising demand from adults to maintain their health & weight. Market specifically witnessing huge demand owing to rising nutraceutical industry. Though issues associated with side effects with excess consumption is creating burden on the market. Major players like Pfizer, Bayer Inc., in the industry are gaining attention from the market. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Bayer AG (Germany), Church & Dwight Co., Inc. (United States), Cargill Incorporation (United States), Solistaa Pharmaceuticals Private Limited (India), Lactonova nutripharm Pvt Ltd (India), IM Healthcare (India), SMPNutra (United States), Kirkland (United States), Amapharm GmbH (Germany), Nutra Solutions USA (United States), Olly Public Benefit Corp. (United States), Bettera Brands, LLC (United States), ABH Labs, LLC (United States), Herbaland (United States) and Zanon Vitamec USA Inc. (United States) are some of the key players that are part of study coverage.
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Adult Vitamins Gummies market by Type, Application and Region.
On the basis of geography, the market of Adult Vitamins Gummies has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Store Based will boost the Adult Vitamins Gummies market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging Type, the sub-segment i.e. Bottles will boost the Adult Vitamins Gummies market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Source, the sub-segment i.e. Animal will boost the Adult Vitamins Gummies market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Leaders and their expansionary development strategies
In November 2020, Unilever has acquire SmartyPants Vitamins, a U.S.‐based Vitamin, and Mineral & Supplement company. SmartyPants Vitamins is mainly provides non‐GMO certified ingredients based vitamin products and a range of sustainably sourced bio‐available nutrients. Due to this acquisition, Unilever has strengthen their portfolio of nutraceuticals
Market Trend
- Inclination of Adults towards Consuming Gummies Vitamin as Weight Management Nutraceutical Product on Daily Basis
Market Drivers
- Growing Awareness Regarding Healthy Food Supplements Is Driving the Demand for Gummies Vitamin
- Ease In Accessibility Owing To the Presence of E-Commerce Stores As Prominent Distribution Channel Is Expected To Boost the Demand for Gummies Vitamin
- Rising Preference for Cost Efficient Nutraceuticals Products i.e. Gummies Vitamin
Opportunities
- Raised Demand for Nutraceuticals as Food Supplements Has Created a Growth Opportunity for the Market
- Preference For Vitamin C And Vitamin D To Maintain Immunity And Overall Health During Pandemic Has Created Demand For The Gummy Vitamins
Restraints
- Side Effects Associated With Excess Consumption of Vitamins May Restrain the Demand for Gummies Vitamin
Challenges
- Presence of Wide Range of Other Nutraceutical Healthy Supplements
Key Target Audience
Adult Gummies Vitamin Manufacturers Suppliers and Distributors, New Entrants/Investors, Strategic Business Planners, Government Regulatory, Research Organizations and End-Use Industries
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.