Industry Background:
Baby hygiene products are playing a major role in baby pampering. These products are made up of sot materials. There are many types of baby hygiene products are available in the market. These are majorly chemical-free products that did not cause any skin irritation issues. Today most baby hygiene products are recommended by medical professionals. In America, there is a sudden change in consumer behavior in terms of hygiene products. Among all types of products baby powder by Johnson & Johnson is ignored by the end-users. The manufacturers are addressing major needs of customers such as products manufactured for clean skin tender skin without any irritation.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | Procter & Gamble Company (United States), Kimberly-Clark Corporation (United States), Johnson & Johnson PLC (United States), Unilever PLC (United Kingdom), Nestle S.A. (Switzerland), Abbott Nutrition (United States), Alliance Boots GmbH (Switzerland), Asda Stores Limited (United Kingdom), Procter & Gamble (P&G), Honasa Consumer Pvt. Ltd., Beiersdorf and Sebapharma GmbH & Co. KG |
This growth is primarily driven by Rising Baby Health Concerns In both Developing and Developed Nations and Increasing Disposable Income among Consumer Globally.
Globally, a noticeable market trend is evident Increasing demand for natural and organic baby hygiene products Major Vendors, such as Procter & Gamble Company (United States), Kimberly-Clark Corporation (United States), Johnson & Johnson PLC (United States), Unilever PLC (United Kingdom), Nestle S.A. (Switzerland), Abbott Nutrition (United States), Alliance Boots GmbH (Switzerland), Asda Stores Limited (United Kingdom), Procter & Gamble (P&G), Honasa Consumer Pvt. Ltd., Beiersdorf and Sebapharma GmbH & Co. KG, etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years. Key market players in the baby hygiene products market focus on leveraging opportunities posed by emerging markets of the Asia-Pacific region, in order to expand their consumer base. Key players are investing in physical retail and promotions, to dilute the effect of a single promotion.
Key Developments in the Market:
In 2018, Procter & Gamble (P&G) acquired Merck's consumer health unit, which included the brand name of "Seven Seas," a popular baby and infant care product line.
In May 2020, Johnson & Johnson announced that they stop selling baby powder across the United States and Canada because of being ordered to pay billions of dollars to lost legal battles over that product claims the causes cancer. The demand for powder is continuously declined in the United States with the rapid changes in consumer habits.
Regulatory Insights:
Consumer safety is the number one priority for cosmetic and personal care products companies, and manufacturers are committed to upholding strict FDA regulations as required by the U.S. Food, Drug, and Cosmetic Act (FD&C Act). The law requires that every cosmetic and personal care product and its ingredients be substantiated for safety before going to market and that they contain no prohibited ingredients.
Influencing Trend:
Increasing demand for natural and organic baby hygiene products
Market Growth Drivers:
Rising Baby Health Concerns In both Developing and Developed Nations and Increasing Disposable Income among Consumer Globally
Challenges:
Lack of Awareness in Underdeveloped Nations, Increase in Product Recall and Growing Concern Over Safety Standards
Restraints:
Limited Adoption Rate in Developing Nations and Stringent Regulations to Ensure the Use of Environment-Friendly Materials
Opportunities:
The Growth in Demand from Emerging Economies and Increasing Birth Rate, Improving Economic Conditions and Rapid Urbanization in Developing Nations
AMA Research follows a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcases the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyze the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts but also includes significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints in Baby Hygiene Products Market
- Analysis about New Entrants in Baby Hygiene Products Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
- An Unbiased Perspective towards Market Performance & Indicators
Against this Challenging Backdrop, Baby Hygiene Products Study Sheds Light on
The Baby Hygiene Products Market status quo and key characteristics. To end this, Analysts at AMA organize and took surveys of the Baby Hygiene Products industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Baby Hygiene Products industry is heading and what are the top priorities. Insights are drawn from financial analysis, surveys, and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold the value they currently claim or capture the new addressable opportunity.