About Fitness Trackers
The fitness tracker is a wearable electronic device or a software application that monitors an individual’s physical fitness and daily physical activity. It is capable of to detect some combination of running distance, walking steps, heart rate, sleep patterns, swimming laps, among other activities. It also measures the data related to health & fitness including the number of calories burned. A Fitness band interacts via Bluetooth with an app in a mobile device that configures the device and downloads the wearer's activity data. Smartwatch and fitness band are some of the major types of fitness bands being used by individuals to track their daily physical activity.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
CAGR | 6.7% |
Analyst at AMA Research estimates that United States Players will contribute the maximum growth to Global Fitness Trackers market throughout the forecasted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Adidas AG (Germany), Apple Inc. (United States), Fitbit, Inc. (United States), Garmin Ltd. (United States), Jawbone (United States) and Lumo Bodytech Inc. (United States) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research coverage are Moov Inc. (United States), Nike, Inc. (United States), Samsung Electronics Co. Ltd. (South Korea) and Xiaomi Inc. (China).
Segmentation Overview
AMA Research has segmented the market of Global Fitness Trackers market by Type (Smarts Watches, Fitness bands, Smart Glasses, Smart Clothing and Others), Application (Heart Rate Tracking, Sleep Measurement, Glucose Measurment, Sport Running and Others) and Region.
On the basis of geography, the market of Fitness Trackers has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Display , the sub-segment i.e. Monochrome Display will boost the Fitness Trackers market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Sales Channel, the sub-segment i.e. Online will boost the Fitness Trackers market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Device , the sub-segment i.e. Fitness Band will boost the Fitness Trackers market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Compatibility, the sub-segment i.e. IOS will boost the Fitness Trackers market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
The Rapid Use of Wearable Fitness Trackers among the Youth
Market Growth Drivers:
Change in Lifestyle and Rise in Disposable Income of Consumers, The surge in Adoption of Fitness Trackers in Fitness Centers, Increase In Adoption of Utility Fitness Trackers, The surge in Demand for Flagship Devices, The Rising Popularity of Fitness Trackers among the Aging Population and Rapid Growth in Fitness & Athlete Activities across the Globe
Challenges:
The fitness Tracker is increasing demand
Restraints:
Risk of Data Theft Associated With Fitness Trackers and High Cost of the Device
Opportunities:
Increase in Fitness Enthusiasts across the Globe and The Technological Advancements in the Internet of Things
Market Leaders and their expansionary development strategies
In February 2018, Fitbit Inc., a leading fitness tracker brand has announced an acquisition of Twine Health. The acquisition is expected to strengthen its product offerings as well as will expand its offering to healthcare.
In March 2021,Peloton purchased Atlas Wearables last year for an undisclosed sum along with companies Otari and Aiqudo that specialize in digital voice assistants and interactive workout mats; however, the deal was only recently confirmed, Wearable.com reported. The new technology could give the New York City-based fitness company access to new software to enhance its products.
Key Target Audience
Fitness Trackers Manufacturers, Fitness Trackers Traders/Distributors, Fitness Trackers Importer/Exporter, Technology Investors, Regulatory Bodies and Downstream Vendors
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.