About Hygiene Tissue
The Hygiene Tissue industry comprises one of the major segments of the health and hygienic sector globally and offers huge potential for growth. The Hygiene Tissue market has high growth prospects due to its lightweight paper, cleanliness and prevents the spread of germs, bacteria, viruses & diseases. Increasing demand for Hygiene Tissue across end-use industries such as food & beverages, commercial, hospitals & healthcare is steering market growth. According to the United States Environmental Protection Agency (EPA), it has been witnessed that recycling causes 35% less water pollution and 74% less air pollution. So, the future for hygiene Tissue looks promising. Moreover, a growing trend in the hygiene tissue market has been witnessed with respect to the demand for recycled products expected to fuel the market growth during the forecasted period.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
High Growth Market | Asia Pacific |
Unit | Value (USD Million) |
CAGR | 6.87% |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Hygiene Tissue market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Asia Pulp and Paper Group (Indonesia), Carmen Tissues S.A.E (Egypt), Clearwater Paper Corporation (United States), Georgia Pacific LLC (United States), Hengan International Group Co., Ltd. (China), Johnson & Johnson (United States), Kimberly-Clark Corporation (United States), Kruger Inc. (Canada), MPI Papermills Inc. (Canada) and Procter & Gamble Company (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are The Sofidel Group (Italy), Svenska Cellulosa Aktiebolaget (SCA) (Sweden), Unicharm Corporation (Japan), Orchids Paper Products (United States), Kao (Japan) and Beiersdorf (Germany).
Segmentation Overview
AMA Research has segmented the market of Global Hygiene Tissue market by Type (Toilet Tissue, Facial Tissue, Paper Handkerchiefs, Napkins, Paper Towels, Wet Wipes and Others), Application (Household, Hospitals, Restaurants, Institutions & Offices, Schools and Others) and Region.
On the basis of geography, the market of Hygiene Tissue has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2023. If we see Market by Distribution Channels, the sub-segment i.e. Retail Pharmacies will boost the Hygiene Tissue market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increasing Medical Tourism Hubs and Growing Awareness Regarding Personal Hygienic Products
Market Growth Drivers:
Increasing Demand for Environmental Sanitation Products, Rising Urbanization and Hygienic Lifestyles and Increasing Demand for Recycled Products
Challenges:
Adverse Impacts upon Animals and Birds and High Cost Associated with Recycled Tissue Papers
Restraints:
Rising Trend for Electronic Dryers and Sluggish Growth in the Market
Opportunities:
Upsurge Demand for Premium and Super-Premium Products. and Increasing Domestic Travel and Tourism.
Market Leaders and their expansionary development strategies
In September 2019, Shareholders of Northwood Paper acquired trade and assets of the whole Sidcot Group. This acquisition brings additional valued recycled tissue production and converting capacity into production platforms. It will strengthen market presence and beneficial for product expansion.
In JUNE 2023, Sybron, a leading UK supplier of cleaning, hygiene and catering products to some of the largest names in hospitality, has launched SySoft Luxury Bamboo Toilet Tissue. Partnering with eco-friendly and bamboo specialist, UniGreen, Sybron has created this sustainable product with exceptional environmental properties, in response to growing customer demand.
“With a wide variety of products and applications in the tissue and hygiene sector, the industry is heavily reliant on self-regulation to ensure that products meet all relevant safety and quality regulations. The US has no product specific regulation, but labeling and packaging is governed by FP&L Act 16 CFR 500/NIST Uniform Laws and Regulations and 19 CFR. Most tissue and hygiene products are single-use and/or disposable, but this does not mean they should be any less reliable, functional, safe or environmentally sensitive than any other consumer product.”
Key Target Audience
Hygiene Tissue Manufacturers, Hygiene Tissue Provider, End-Use Market Participants of Different Segments of Hygiene Tissue, Government and Research Organizations, R&D Institutions and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.