About Kitchen Towel
Kitchen towels are towels that utilize in the kitchen that appears to be sufficiently basic and planned to be utilized all around the kitchen, and during quite a few situations which make them generally flexible. The Kitchen towel is generally made from cotton to make them soft and delicate to absorb and enough to withstand rehashed utilization and washings. They are normally very thick and fixed on the closures, giving them greater support. These towels are for multi-functional purposes such as drying hands, keeping the kitchen unblemished, and cleaning dishes, and other kitchen items. The kitchen towel is made from cotton, linen, and microfiber. The benefits provided by these towels are ready for daily use, unbeatable durability, and unbeatable quality for a fair price.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The leading players in the market understand that there is a number of companies present in the market and they are launching the new product line to capture the market share. The leading companies also, with the technology combination make new product launches in the market to avail competitive advantage. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Kitchen Towel market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Kimberly-Clark Corporation (United States), Koch Industries, Inc. (United States), Procter and Gamble Corporation (United States), WEPA Professional GmbH (Germany), Svenska Cellulosa Aktiebolaget (Sweden), Wausau Paper Corp. (Tork US) (United States), Accrol Group Holdings Plc (United Kingdom), Aldar Tissues (Ireland), Rodriquez Pty (Australia) and Towel Depot (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Renova (Japan), Svenska (Sweden) and WEPO (Switzerland).
Segmentation Overview
AMA Research has segmented the market of Global Kitchen Towel market by Type (Cloth-Based and Paper-Based), Application (Commercial and Residential) and Region.
On the basis of geography, the market of Kitchen Towel has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by By Distribution Channels, the sub-segment i.e. Supermarkets and Hypermarkets will boost the Kitchen Towel market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing lifestyle needs of the rising urban population and Growing awareness about hygiene
Market Growth Drivers:
Increase in demand for high-quality home and personal care products and Increasing disposable incomes is catalyzing the demand for personal care products
Challenges:
Increasing the use of kitchen towels in the emerging countries
Restraints:
Inflation in raw material prices and Forces like demand and supply of raw materials affect costs which impact selling prices when combined with energy and transport costs
Opportunities:
Expansion of product line with the launching massive range of products and Using advanced technologies, including Through Air Dried (TAD), to produce kitchen towels
Market Leaders and their expansionary development strategies
In May 2023, Sofidel, best known in Italy and Europe for its Regina brand, announced that, after clearance by the German Antitrust Authority, it has finalized the acquisition from Hakle GmbH of the brands Hakle (toilet tissue segment), Hakle Feucht (moist toilet tissue segment) Dick&Durstig and Servus (kitchen towel segment).
In December 2023, Co-op launched an own-label kitchen towel made from fully recycled content, including recycled cardboard. Kitchen-towel-co-op-recycledThe convenience retailer will roll out the product to 1,000 of its stores in early 2024 as part of its Honest Value range.
Key Target Audience
Industrial Associations, Raw Material Suppliers, Supplier Associations, Government Regulatory Bodies and Product Manufacturers
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.