About Facial Tissue Paper
Facial tissue paper refers to a soft, absorbent, and is suitable for the face. They are available in different types like recyclable, regular, and anti-bacterial. They are the most used alternative instead of handkerchiefs. The tissues are made with the lowest basis weights available. The rise within the range of infectious diseases and multiplied hygiene awareness among customers is anticipated to drive the facial tissues market growth by enhancing the use of tissues. The tissues are used by different sectors like the residential and the commercial. Facial tissue area unit typically fertilized or infused with aromatic agents like eucalyptus oils and application to change the aroma and build the nose-blowing expertise a lot of pleasant. Hence, the shortage of use of fine quality chemical ingredients is anticipated to halt the tissue market growth. Hence, the lack of use of good quality chemical ingredients is anticipated to halt the facial tissue market growth.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Facial Tissue Paper market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Kimberly-Clark (United States), SCA (Sweden), Procter & Gamble (United States), Asia Pulp & Paper (Indonesia), Hengan International (China), Georgia-Pacific (United States), Sofidel Group (United Kingdom), WEPA Group (Germany), Metsa Group (Finland), CMPC Tissue (Chile) and Industrie Cartarie Tronchetti (ICT) (Italy) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Cascades (Canada), C&S Paper (China) and Vinda International (China).
Segmentation Overview
AMA Research has segmented the market of Global Facial Tissue Paper market by Type (Regular Facial Tissue Paper, Anti-Viral Facial Tissue Paper and Recyclable Facial Tissue Paper), Application (Commercial, Hospitality and Residential) and Region.
On the basis of geography, the market of Facial Tissue Paper has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the Facial Tissue Paper market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging Type, the sub-segment i.e. Box will boost the Facial Tissue Paper market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increase in Trend of using Anti-Bacterial and Anti-Viral Face Tissues
Market Growth Drivers:
The Rise in the Number of Bacterial and Viral Infections and Increase in Disposable Income
Challenges:
Presence of Competitors
Restraints:
The Harmful Effects Caused Due To the Use of Chemical-Based Tissues and The Use of Pure or Low-Quality Chemical Ingredients
Opportunities:
Expansion of Industries Such As Food and Beverages, Hospitality, Tourism
Market Leaders and their expansionary development strategies
In April, Kimberly-Clark Corporation, announced that its Board of Directors approved an agreement to purchase the consumer and away-from-home tissue businesses of Attisholz Holding AG, including the well-known and Hakle and Tela brands.
In October 2023, Kimberly-Clark Corporation, reported third quarter 2023 results. Comparisons are made versus the prior year period, unless otherwise noted.
Key Target Audience
New Entrants/Investors, Analysts and Strategic Business Planners, Manufacturers of Facial Tissue Paper, Suppliers and Distributors of Facial Tissue Paper, Venture Capitalists and Private Equity Firms and End-Use Industry
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.