Market Snapshot:
The word "expensive" is always used to describe a fancy goods. A thing that is appealing and indulgent, but not practical. Luxury underwear makes feel fantastic even if it's hidden beneath the clothes. Luxury underwear is available in a variety of qualities and materials to meet a variety of needs, objectives, and comfort requirements. The lot of successful brands use a variety of fabric types. The yarn is usually thin and tight, regardless of the materials used, giving the luxury underwear a soft and warm feel. Cotton is widely used in men's underwear, and most men are familiar with the material. Luxury underwear, on the other hand, is made of classic cotton, which is softer and dryer than standard cotton. Polyester, spandex, nylon, silk, Lycra, and latex are also used. Several high-end brands combine these materials to get a great fit. However, the modal fabric is one of the softest materials available for men's underwear. It feels soft, silky, and pleasant against the skin. It's also quite absorbing and leaves skin feeling dry.
Highlights from Luxury Underwear Market Study
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
The key Vendors profiled in the report are Nike (United states), Adidas (Germany), Fruit of the Loom (United States), Under Armour (United States), Alo Yoga (United States), Jockey (United States), Axel Arigato (United Arab Emirates), Calvin Klein Underwear (United States), Organic Basics (Denmark) and Hamilton + Hare (United Kingdom). Additionally, other players that are part of this comprehensive study are Levi Strauss & Co (United States), Benetton Group (Italy) and Wacoal (Japan).
Geographic Breakdown and Segment Analysis
The Global Luxury Underwear market presents a comprehensive analysis of the Luxury Underwear market by product type (Regular Briefs, Boxer Briefs, Boxer Shorts, Trunks and Thongs), by end-user/application (Man, Woman and Children), and by geography (North America, South America, Europe, Asia-Pacific and MEA) along with country level break-up. This section of our report presents a realistic picture of the Global Luxury Underwear industry. Investors and Vendors can easily understand the inherent opportunities and challenges for their products in geographical region of interest.
For instance, while the holds majority of market share of the Luxury Underwear market
Analyst at AMA have segmented the market study of Global Luxury Underwear market by Type, Application and Region.
Influencing Trend:
Increasing Demand For Soft, Comfortable, And Breathable Apparels
Market Growth Drivers:
Growing Disposable Income Across The Globe and Influence Of Media, Celebrity Endorsement, Promotional Discount And Festive Sale
Challenges:
Tight Underwear Cause Reduction In Blood Circulation and Defect In Material Increases The Risks Of Infection
Restraints:
High Cost Associated With The Luxury Underwear
Opportunities:
Rising Adoption Of Online Sales In Apparel Industry and Surging International Trades For Luxury Apparel Market
Market Developments Activities:
In August 2021, Levi Strauss & Co. and Beyond Yoga, a fast-growing, premium athletic and lifestyle apparel brand based in the U.S., announced that they have signed a purchase agreement for the sale of Beyond Yoga to LS&Co.
In August 2021, Nike’s move towards zero emissions and a more eco-friendly approach, the sportswear brand has launched its first ‘Move to Zero’ underwear line with a campaign starring French footballer Leroy Sané.
Regulatory Insights:
The United States Government’s ‘Customs and Border Protection (CBP)’ and ‘the Federal Trade Commission (FTC)’ has enforced the labeling laws and acts in the Country. In general, textile and apparel products sold in the United States must be labeled with the information regarding the fiber content, the country of origin, the manufacturer or dealer identity, and the care instructions.
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies.
Key Target Audience
Luxury Underwear Manufacturers, New Entrants and Investors, Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others