About Digital Photography -
Digital photography refers to a kind of photography that uses devices containing arrays of light sensitive sensors to capture photos focused by a lens. The captured pictures are in digital format and are stored as a file, which might be further processed for color corrections as well as resizing for viewing, printing, and publishing. Apart from Professional, digital photography has been adopted by several unprofessional snapshot photographers within recent times because it helps them with the convenience of sending pictures by email or uploading them on the Internet.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
CAGR | 6.5% |
The digital photography market remains vibrant and competitive, with established players adapting to new technologies and trends while innovative newcomers seek to disrupt the space. Understanding these dynamics is crucial for any business hoping to thrive in this exciting and ever-changing field. Analyst at AMA Research estimates that Japanese Vendors will contribute the maximum growth to Global Digital Photography - market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Sony Corporation (Japan), Nikon (Japan), Kodak (United States), Canon (Japan), Samsung Electronics (South Korea), Panasonic (Japan), Sigma Corp. (Japan), Casio Computer Co., Ltd. (Japan), Hewlett-Packard (United States) and Fujifilm (Japan) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Leica Camera (Germany), Toshiba (Japan), Seiko (Japan), Ricoh (Japan), Epson (Japan) and Olympus Corp. (Japan).
Segmentation Overview
AMA Research has segmented the market of Global Digital Photography - market by Type (Photo processing equipment, Interchangeable lenses, Camera cell phones and Non reflex), Application (Photography software, Photo looks, Photo processing and Others) and Region.
On the basis of geography, the market of Digital Photography - has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Influencing Trend:
Photography Expanding On Social Media and New Technologies Give Rise to Experimentation and Creativity
Market Growth Drivers:
Surged In Participation of Vast Populations on the Internet, The Rising Disposable Income and The Rising Demand of Digital Photography from End-User Industries
Challenges:
Market Saturation
Restraints:
A High cost of the Product and Lack of Professional Knowledge to Operate
Opportunities:
The Surging Applications of Photography in Numerous Fields and The Growing Social Media Users in the Asia Pacific Regions
Market Leaders and their expansionary development strategies
In November 2023, DJI and Leica partnership, DJI partners with Leica to launch the LEICA LEITZ ELITE 7 series of drones, combining DJI's flight technology with Leica's renowned optics for high-end aerial photography.
In November 2023, DJI Mavic 3 Classic a high-end drone optimized for aerial photography and videography, offering a Hasselblad camera, long flight time, and improved obstacle avoidance compared to the standard Mavic 3.
Key Target Audience
Digital Photography Manufacturers, Digital Photography Sub Component Manufacturers, Digital Photography Software Developer, Technology Investors, Regulatory Bodies and Downstream Vendors
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.