What is Yoga Clothing Market?
Yoga clothing is the flexible, form-fitting clothing’s specifically designed for the practice of yoga as well as other physical activities that involve a lot of movement, bending, and stretching. They are typically worn for sports & physical exercise, dancing, martial arts, pilates, or aerobics. These clothing are generally made from a blend of cotton, lycra spandex, nylon, wool, polyester, and a similar light and stretchy synthetic material. They offer soft, smooth, polished and silky finish when worn. Although designed specifically for yoga, the clothing’s are also casually worn as everyday dress by many men and women.
Highlights from Yoga Clothing Market Study
Attributes | Details |
---|
Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | Lululemon athletica (Canada), SOLOW (United States), Anjali Clothing (United States), Green Apple (United States), Inner Waves (United States), Lily Lotus (United States), Prana (United States), Bia Brazil (Brazil), Pieryoga (China) and Easyoga (Taiwan) |
The global market is highly competitive and consists of a limited number of providers who compete with each other. The intense competition, changing consumer spending patterns, demographic trends, and frequent changes in consumer preferences pose significant opportunities for market growth. Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Yoga Clothing market throughout the forecasted period.
Lululemon athletica (Canada), SOLOW (United States), Anjali Clothing (United States), Green Apple (United States), Inner Waves (United States), Lily Lotus (United States), Prana (United States), Bia Brazil (Brazil), Pieryoga (China) and Easyoga (Taiwan) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Shining Shakti (United States), Soybu (United States), Mika Yoga Wear Inc. (United States), Athleta (United States) and ALO Yoga (United States). Yoga Clothing Market Segmentation:
Scope | Sub-Segments |
---|
Application / End User | Men, Women and Kids |
Type | Yoga Tops, Yoga Pants, Yoga Capris and Yoga Tank Tops |
Sales Channel | Shopping Mall,Exclusive Shop,Online Store,Others |
On the basis of geography, the market of Yoga Clothing has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
The Increasing Popularity of Customized Yoga Apparel
Market Growth Drivers:
Surging Yoga Activities across the Globe, The Increased Demand for Yoga Clothing with Innovative Colors and Patterns and The Growing Health Conscious Population Worldwide
Challenges:
Maintaining Brand Loyalty for Service Providers and Streamlining the Consumers Journey and Creating Unique Experiences for Costumers
Opportunities:
The Rapid Increase in Yoga Institutes among the Developing Nations
Key Target Audience
Yoga Clothing Manufacturers, Yoga Clothing Raw Material Suppliers, Yoga Clothing Traders/Distributors, Yoga Clothing Importer/Exporter, Industry Associations, End Users and Others
Market Leaders & Development Strategies
In August 2021, Levi Strauss & Co. Acquired Activewear Brand Beyond Yoga The acquisition will allow us to build on our growing women’s business and enable us to allocate global resources and infrastructure to significantly expand Beyond Yoga, building on its largely digital ecosystem.
On 21 Dec 2018, Nike, a leading apparel brand has announced that the company has launched men’s yoga clothes and planning to enter into yoga clothing’s market.