About Curved OLED TV
Television is considered as the best entertainment mode by every home, institutions and businesses. Curved OLED TV possess enhanced features such as better picture quality, high contrast & less reflection, ultra-high definition (UHD) resolution. Additionally, enhanced viewing experience through functions such as auto depth enhancer, uniform viewing distance, and 3D & 4D compatibility. It also offers durability, high energy efficiency and less operational cost. Technological up-gradations in this sector has add-on special enriched visual effects pushed with crisp sound output. Curved OLED TV uses the phenomenon of curved trajectory which helps to maintain constant viewing focus and reduced distortion. Additionally, it has reduced power consumption compared to that of the previous version. All this factors will fuel the growth of the curved OLED TV market. On the flip side, High manufacturing costs and technological barriers in R&D section will hamper the growth of the market.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
The competitive landscape section of the report covers details in terms of the top five company’s ranking, key developments such as recent developments, partnerships, mergers and acquisitions, new product launches, etc., the company’s regional footprint, and company industry footprint as per the market and Ace matrix. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
LG Electronics Inc. (South Korea), Haier Group (China), Sony Corporation (Japan), Sichuan Changhong Electronics Co. Ltd (China), Samsung Electronics Co. Ltd. (South Korea) and Philips (Netherlands) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Curved OLED TV market by Type (65 Inches, 55 Inches and Other), Application (Home, Commercial and Other) and Region.
On the basis of geography, the market of Curved OLED TV has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Influencing Trend:
Growing attraction for Innovative design and enhanced features and High investments by key players to add-on technical features to make their product unique in the market
Market Growth Drivers:
Increasing demand for television as it is prime source of entertainment and Inclination towards high quality and resolution
Challenges:
Geometric Distortions and Limited Content Compatibility
Restraints:
High cost and Tough competition
Opportunities:
Increasing applicability in hotel industry and shopping malls and Improvement in standard of living due to high disposable income
Market Leaders and their expansionary development strategies
In January 2023, LG Electronics and Sony Electronics announced a partnership at CES 2023 to develop and manufacture curved OLED TVs. The partnership will combine the two companies' expertise in OLED technology to create next-generation curved OLED TVs that are brighter, more efficient, and more affordable.
In September 2023, LG Electronics Unveils World's First 88-inch Curved OLED TV LG Electronics has announced the world's first 88-inch curved OLED TV, the LG SIGNATURE OLED88Z2. The TV has a resolution of 8K and features LG's latest OLED technology, which the company says provides deeper blacks, wider viewing angles, and faster response times.
Key Target Audience
Manufacturers, Sub-Component manufacturer, Technology, equipment, and solution providers, Private utility players, Government and research organizations and End users
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.