About Facial Cleansing Brushes
The facial cleansing brush helps in deep cleaning for the face. This is becoming a highly used product on a daily routine basis. Generally, it is recommended by the dermatologist. The rise in the availability of online platforms is driving its demand in a rapid manner. This product is ideally suiting for gentle cleansing.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
There are various companies that are operating in this industry and heavily investing in technology development. There are various market players are entering this industry to capture market growth opportunities. The market leaders are investing in organic and non-organic strategic growth initiatives to become dominant in this industry. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Facial Cleansing Brushes market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Philips (The Netherlands), Clarisonic Mia (United States), Procter & Gamble (United States), Proactiv (United States), Pixnor (China), Foreo (Sweden), Clinique (United States), Panasonic (Japan), Johnson & Johnson (United States) and Dermstore (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are The Hut.com Ltd. (United Kingdom), Sephora USA, Inc. (United States) and Macy's (United States).
Segmentation Overview
AMA Research has segmented the market of Global Facial Cleansing Brushes market by Type (Manual and Electronic Type), Application (Individual Use and Commercial Use) and Region.
On the basis of geography, the market of Facial Cleansing Brushes has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channels, the sub-segment i.e. Online Stores will boost the Facial Cleansing Brushes market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Skin, the sub-segment i.e. Oily will boost the Facial Cleansing Brushes market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
The Rise in Buying Behaviour from Online Platform and Increase in Market Competencies
Market Growth Drivers:
The Rise in Consciousness Regarding Beauty and Development of Online Platforms
Challenges:
Fluctuation in Cost of Raw Materials and Lack of Supply Chain in Under Developed Regions
Restraints:
The Slowdown in Buying Behaviour for Offline Retail Stores Because of Coronavirus Pandemic
Opportunities:
The Rise in Concern Regarding Pores, Oil Control, Fine Lines, Dryness, and Other Skin Controls and Growing Demand for The Product Dermatologist Tested
Market Leaders and their expansionary development strategies
In September 2023, Foreo acquires PMD Beauty, a leading manufacturer of microdermabrasion devices, to expand its product portfolio and enhance its presence in the facial cleansing and skin care market. This merger will allow Foreo to offer a wider range of devices to cater to the diverse needs of consumers.
In November 2023, Neutrogena launches the Skin Cleansing Light Therapy Wand with Anti-Aging Red Light, combining sonic vibrations with red and near-infrared LED light therapy to cleanse, rejuvenate, and promote anti-aging benefits.
Key Target Audience
Venture Capitalists and Private Equity Firms, New Entrants/Investors, Analysts and Strategic Business Planners, Facial Cleansing Brushes Manufacturers, Suppliers and Distributors, Raw Material Suppliers, Government Regulatory and Research Organizations and End-Use Industries
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.