About Health & Natural Foods
Health food refers to food marketed which provides human health and a healthy diet. The Health & Natural Foods Market is expected to grow significantly owing to the growing demand of Fresh, Natural and Organic Product and increased awareness about the benefits of organic food and healthy eating habits. As people have developed food sensitivity and their levels of disposable incomes rise, they are spending more on health and wellness food products.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Nestlé SA (Switzerland), Philip Morris International (United States), Procter & Gamble (United States), PepsiCo (United States), Unilever N.V. (United Kingdom), JBS S.A. (Brazil), Coca-Cola Co. (United States), LVMH Moët Hennessy Louis Vuitton (France), Tyson Foods (United States), Nike, Inc. (United States), 3M Co. (United States), GlaxoSmithKline (United Kingdom) and Kellogg (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Danone (France), General Mills (United States), Kraft Heinz (United States) and Mondelez International (United States).
Segmentation Overview
AMA Research has segmented the market of Global Health & Natural Foods market by Type (Naturally health food, Functional food, Better-for-you (BFY) food, Food intolerance products and Organic food) and Region.
On the basis of geography, the market of Health & Natural Foods has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online Retail will boost the Health & Natural Foods market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Adoption of prebiotic and probiotic food, Digital presence of health and wellness products and Innovative food packaging
Market Growth Drivers:
Consumer behaviour is more inclined towards the health & wellness
Challenges:
High Cost of Health and Wellness Food and Compliance With Quality and Regulatory Standards
Restraints:
Stringent Government Rules and Regulation Regarding Food Products
Opportunities:
Rise in Awareness For Healthy Food Ingredients and Innovative Raw Material Sources
Market Leaders and their expansionary development strategies
In February 2019, PepsiCo is an American multinational food, snack, and beverage corporation has agreed to buy CytoSport Inc, which will include the Muscle Milk and Evolve Protein brands, from Hormel Foods Corporation. The transaction is subject to customary closing conditions, including regulatory approvals, and is expected to be completed in 30-60 days.
In February 2023, Nestlé, the world's largest food company, launched and sample brand-new product offerings at the Natural Products Expo West.
"USDA is responsible for providing a safety net for millions of Americans who are food-insecure and for developing and promoting dietary guidance based on scientific evidence. USDA works to increase food security and reduce hunger by providing children and low-income people access to food, a healthful diet and nutrition education in a way that supports American agriculture and inspires public confidence. USDA provides critical nutrition assistance through Food and Nutrition Service (FNS) programs that include child nutrition programs, the Supplemental Nutrition Assistance Program (SNAP) and emergency food assistance among many other programs."
Key Target Audience
Manufacturers, Distributors/Traders/Wholesalers, Sub-component Manufacturers, Industry Association, Downstream Vendors and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.