Global Automatic Content Recognition Market Overview:
From the earliest days of the internet to the latest era of digitalization. The Automatic Content Recognition is emerging and upending the way television has always been measured as an advertising medium. ACR is an identification technology to recognize content played on media, it reads pixels on smart, internet-connected devices screen as it delivers content to a TV consumer.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Forecast Period | 2023-2028 |
Historical Period | 2018-2022 |
Unit | Value (USD Million) |
Customization Scope | Avail customization with purchase of this report. Add or modify country, region & or narrow down segments in the final scope subject to feasibility |
Influencing Trend:
Rise of Consumer Preferences
Market Growth Drivers:
Increasing Integration of ACR in Smart TVs and Second Screen Devices Such as Smartphones and Wearables, Increasing Deployment of ACR Technologies By Media Companies for Applications Such as Broadcast Monitoring and Audience Measurement and Revenue Generated Benefits of Interactivity, Personalization, and Socialization Imparted By the ACR Technology to the Television Environment
Challenges:
Overcoming the Loopholes in ACR Technologies and Technological Challenges and Complexity of Devising Content Recognition Algorithms
Restraints:
Privacy and Security Concerns
Opportunities:
The Evolving Concept of Contextual Advertising, Contextual Commerce, Enhanced Contextual Experiences, and Spoiler-Proof Social Feeds
Competitive Landscape:
Some of the key players profiled in the report are Arcsoft, Inc. (United States), Google, Inc. (United States), Microsoft Corporation (United States), iPharro Media GmbH (Germany), Digimarc Corporation (United States), Nuance communications (United States), Audible Magic Corporation (United States), Civolution (United States), Enswers, Inc. (South Korea), Gracenote, Inc. (United States), Mufin GmBH (Germany), Shazam Entertainment Ltd. (United Kingdom), Vobile, Inc. (United States), Beatgrid Media BV (The Netherlands), Clarifai, Inc. (United States) and VoiceBase, Inc. (United States). Additionally, following companies can also be profiled that are part of our coverage like ACRCloud (China), DataScouting (Greece), Viscovery Pte Ltd (Taiwan) and Voiceinteraction SA (Portugal). Analyst at AMA Research see United States Players to retain maximum share of Global Automatic Content Recognition market by 2028.
Latest Market Insights:
In April 2019, otBC, a company innovating the music industry's rights approval and tracking process, partnered with Digimarc Corporation to offer Digimarc Barcode for Audio, an advanced digital audio watermarking technology within dotBC products. The solution links metadata and copyright ownership information provided by artists, composers, and copyright holders to the audio file itself. This collaboration allowed the industry to easily and accurately identify blockchain addresses and up-to-date ownership data via audio files delivered to digital service providers such as Spotify, Apple, Amazon, Pandora, and more.
In September 2020, Nuance Communications Inc., an Ambient Clinical Intelligence (ACI) solution, and Microsoft Corp. The Nuance Dragon Ambient eXperience is now integrated into Microsoft Teams to broadly expand virtual consulting aimed at improving physician health and delivering better patient health outcomes.
What Can be Explored with the Automatic Content Recognition Market Study
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global Automatic Content Recognition Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in Automatic Content Recognition
Understand the Competitive Scenario
- Track Right Markets
- Identify the Right Verticals
Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Automatic Content Recognition market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Automatic Content Recognition market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Automatic content recognition solution providers, Media & entertainment companies, Technology (Fingerprinting, watermarking, OCR, and speech recognition) providers, Consumer electronics companies, Cloud solution providers, Second screen device manufacturers, Professional & managed service providers, System integrators, Technology consultants, E-commerce companies, Automobile manufacturers, Defense & public safety organizations and Others.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.