About Bra Cups
Bra is a form-fitting innerwear which is designed to support a woman’s breasts. Convertible bra cups come in many shapes and sizes, but they all share the common goal of adaptability. The global bra cups market is expected to witness a high growth over the forecast period owing to rising population of financially independent women, growing per capita income levels, coupled with rapid urbanization and expansion of sales channels. However, the high cost of production of bra cups hindering the market growth.
Attributes | Details |
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Study Period | 2020-2032 |
Base Year | 2024 |
Unit | Value (USD Million) |
The companies are exploring the market in new regions by adopting mergers & acquisitions, expansions, new product launches and collaborations as their strategies. Key players are exploring new geographies through expansions and acquisitions across worldwide to avail competitive advantage through combined synergies Analyst at AMA Research estimates that Chinese and Japanese Vendors will contribute the maximum growth to Global Bra Cups market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Cosmo Lady (China), Huijie (China), Wacoal Holdings (Japan), Fast Retailing (Japan), Tutuanna (Japan), PVH (United States), Gunze (Japan), BYC Co. (South Korea), MAS Holdings (Sri Lanka) and Hop Lun (Hong Kong) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are P.H. Garment (Hong Kong), Victorias Secret (United States), Gokaldas Images (India) and Oleno Group (Hong Kong).
Segmentation Overview
AMA Research has segmented the market of Global Bra Cups market by Type (Full Cover Bra, 3/4 Cup Bra and 1/2 Cup Bra) and Region.
On the basis of geography, the market of Bra Cups has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Specialty Stores will boost the Bra Cups market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Women Customers Globally Are Focusing On Comfort
Market Growth Drivers:
Increasing Number of Working Women Led to Rise in Demand for Different Types of Bra Cups and Women Are Changing Their Attitude Toward Innerwear
Challenges:
Changing Consumer Preferences
Restraints:
Cost of Production of Bra Cups Is Very High
Opportunities:
Product Innovations Can Provide an Opportunity for Growth
Key Target Audience
Manufacturers of Bra Cups, Suppliers of Bra Cups Subcomponents, Wholesalers, Distributers and Retailers of Bra Cups, Clothing Industry, Governmental Bodies, Industry Association and Downstream Vendors
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.