Industry Background:
Sports trackers allow end users to track their speed, timings, route, and energy expenditure while engaging in a sport activity such as jogging, cycling, running, and other sports activities. These trackers are also monitors and tracks fitness related metrics like heartbeats and others. These trackers are popular among the people as it allows them to analyze their performance. Sports tracker is a type of wearable computer. There are different types of sports trackers which have been popular such as wrist based, chest based, and others.
This growth is primarily driven by Change in Lifestyle and Rise in Disposable Income of Consumers, Rise in online sales of fitness trackers and Surge in adoption of sport trackers in sport centers.
Globally, a noticeable market trend is evident Wearable Technology among the Youth. Major Players, such as Misfit (United States), Blast Motion, Inc. (United States), PlayerTek (Australia), Hykso (United States), Fitbit (Finland), Pulse Play (Israel), Polar (United States), Garmin (Italy) and Suunto (Finland) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
On 13 Feb 2018, Fitbit acquired health care startup Twine Health. This acquisition will beneficial for Fitbit as well as Twine Health to connect their services and enhance sports tracking services to the end users.
Market Drivers
- Change in Lifestyle and Rise in Disposable Income of Consumers
- Rise in online sales of fitness trackers
- Surge in adoption of sport trackers in sport centers
Market Trend
- Wearable Technology among the Youth
Opportunities
Emerging Demand from Developing Countries
Challenges
Risk of Data Theft
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Players landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Sport Trackers Study Sheds Light on
The Sport Trackers Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Sport Trackers industry Players. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Sport Trackers industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
How every company in this diverse set of Players can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.