Market Snapshot:
A temporary tattoo is an attractive image that can be drawn on the skin for a short period. Most temporary tattoos are novelty items made with a special type of decal. These temporary images can be produced by several methods such as they can be hand-drawn and painted using the brush and other methods. Due to its non-permanent nature, there is rising popularity of temporary tattoos among consumers.
Highlights from Temporary Tattoo Market Study
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
The key Vendors profiled in the report are Inkbox Ink Inc. (United States), Momentary Ink (United States), Tattly (United States), Temporary Tattoos Tattooed Now! Ltd (United Kingdom), Gold Ink Tattoo (United States), Gazelle enterprise (India), Grifoll Print Promotions (Spain), Conscious Ink (United States), Gumtoo Private Ltd. (Singapore) and TM International (United States). Additionally, other players that are part of this comprehensive study are Dongguan Dong Hong Presswork Limited (China), Brandnex (United States) and Waitz Corp. (United States).
Geographic Breakdown and Segment Analysis
The Global Temporary Tattoo market presents a comprehensive analysis of the Temporary Tattoo market by product type (Henna, Airbrush Tattoo, Press-on Tattoo and Others (Sleeve Tattoos, Stocking Tattoos, Photo Tattoo Simulation)), by end-user/application (Adults and Children), and by geography (North America, South America, Europe, Asia-Pacific and MEA) along with country level break-up. This section of our report presents a realistic picture of the Global Temporary Tattoo industry. Investors and Vendors can easily understand the inherent opportunities and challenges for their products in geographical region of interest.
For instance, while the holds majority of market share of the Temporary Tattoo market
Analyst at AMA have segmented the market study of Global Temporary Tattoo market by Type, Application and Region.
Influencing Trend:
Rising Popularity of Non-Toxic and Washable Tattoos in Kids and Growing Popularity of Glow in the Dark Tattoos in Night Parties, Dance Clubs and Bars
Market Growth Drivers:
Increasing Demand from Teen Ages and Adults for the Events Such as Sports, Holidays and Outdoor Activity and Rising Demand due to its High-Quality and Realistic Look
Challenges:
Waste created by decal manufacturing such as Excess Lacquer, Gelatin, Paper, and Inks which may be hazardous
Restraints:
Government Stringent Regulations about the Black Henna Tattoos
Opportunities:
Innovations in Tattoos Ink Technology Such as Biosensor Ink that can alter Colour according to the Current Level of Glucose, Sodium or pH in the Human Body
Market Developments Activities:
In December 2019, Kristen Levine, a nationally-known pet lifestyle expert and the creator of the Pet Living multimedia content platform for pet parents launched the ‘Pet Living Ink-Temporary Tattoos’ for the Unapologetic Pet Lover. This unique line of temporary tattoos was created with fellow pet parents in mind, who want to proudly display their love for their pups without making the commitment of permanent body art.
In January 2022, BIC acquired Inkbox, the direct-to-consumer tattoo brand for becoming a leader in the skin creative industry. Inkbox’s semi-permanent tattoos are easy to apply and last one to two weeks. The tattoos are made with plant-based ink formula derived from skin-safe ingredients. The acquisition will expand BIC's position in the skin creative industry market.
Regulatory Insights:
As per the “Food and Drug Administration (FDA)” there is safety concern about the temporary tattoos marketed as ‘’henna’’ which Contains Potential Harmful ingredients such as silver nitrate, carmine, pyrogallol, disperse orange dye, and chromium. The problems include redness, blisters, raised red weeping lesions, loss of pigmentation, increased sensitivity to sunlight, and even permanent scarring.
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies.
Key Target Audience
Raw Material Suppliers, Suppliers and Distributors of Temporary Tattoos, Cosmetic Industry, Regulatory & Government Bodies, Research Institutes, End-Users and Others