Event Registration Software Market Scope
Event registration software comprises a wide range of software products that are used in the management of academic conferences, professional and trade exhibitions, event schedule planning, and others. Market leaders are focusing on product innovation. For instance, according to the report titled “Inside the Mind of Event Attendees,” Cvent, engaged in events and hospitality management technology and Edelman Intelligence, research and analytics consultancy collected responses from 3,000 event attendees in the United Kingdom, United States, and Germany to identify their preferences and attitudes about the overall event experience. The results help the company to analyze experiences that attendees want as well as areas of development that attendees are looking for. . Further, technological advancement in the event registration software for event automation expected to drive the market over the forecasted period.
According to AMA, the Global Event Registration Software market is expected to see growth rate of 11.98%Number of players are present in the market hence fragmented nature of the market. Market players are focusing on technological innovation for better user interface. Incorporation of augmented reality, virtual reality, artificial intelligence, smart displays, wearable technology, internet of things, and radio frequency identification expected to drive the demand for event registration software. Research Analyst at AMA estimates that United States Players will contribute to the maximum growth of Global Event Registration Software market throughout the predicted period.
ACTIVE Network (United States), Arlo (New Zealand), Attendify (United States), Aventri (United States), Bizzabo (United States), Certain (United States), Cvent (United States), Event Bank (United States), EventBooking (United States), Eventbrite (United States), Event Geek (United States), EventMobi (Canada), Event Pro (Canada), Eventuosity (United States), Eventzilla (United States), Gather Technologies (United States), Hubb (United States), Ungerboeck Software (United States) and XING Events (Germany) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research are Hubilo (India), Whova (United States), Regpack (United States), Social Tables (United States), SignUpGenius (United States) and Meeting Evolution (United States).
Segmentation Overview
The study have segmented the market of Global Event Registration Software market , by Application (Corporate, Government, Third-party Planners, Education and Others [Non-Profit Event Management Industry and Associations]) and Region with country level break-up.
On the basis of geography, the market of Event Registration Software has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Influencing Trend:
Emergence of IoT and Artificial Intelligence in Event Registration Software and Growing Adoption of Event Registration Software for Highly Targeted Marketing
Market Growth Drivers:
Increasing Demand for Event Automation and Rising Adoption of Social Media for Event Marketing
Challenges:
Lack of Awareness about Event Registration Software in Developing Countries
Restraints:
Lack of Technical Professionals to Adopt New Technology and Complexity Involved In Integration of Event Registration Software
Opportunities:
Increasing Demand from Small and Medium Enterprises, Rising Demand for Customized Event Website Creation and Growing Applications of AR and VR Technology in Event Registration Software
Market Leaders and their Expansionary Development Strategies
16th October 2018, Aventri a cloud-based event management software company acquired ITN International, an events services company providing lead-management and cloud-based event applications.
In June 2022, MeetingPlay + Aventri acquired eventcore, a comprehensive event registration technology platform delivering bespoke event registration services for organizations looking for tailored solutions for the most complex event. This acquisition helped Aventri to expand its presence in event registration software market
Key Target Audience
Event Management Software Providers, Event Management Service Providers, Professional Services Providers, Managed Services Providers, System Integrators, Cloud Service Providers, Government Organizations, End-Users, Research Laboratories and Academic Institutes, Market Research and Consulting Firms and Others
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from the total available market.