Industry Background:
Overweight and obesity are two main components which refer to excess body fat. According to the World Health Organization (WHO), there are more than a billion adults of age 20 years and above who fall into the category of overweight and obese. Obesity not only leads to loss of confidence of a person but it is also becoming a big concern from a health point of view. Increasing awareness about weight loss and its management and new products in the market claiming to reduce weight loss has driven this market globally. Hence, Weight Loss Drinks are introduced in the market which helps people lose weight.This growth is primarily driven by Increasing awareness about weight loss management., Increasing weight of consumers and growing obesity., Launch of new and advanced products related to weight loss. and Increased disposable income of consumers..
Globally, a noticeable market trend is evident Online training program moderators, healthcare brands, and fitness equipment manufacturers are boosting this market.
. The Beverages sector in the North America region has been increasing at a sustainable rate and further growth is expected to be witnessed over the forecast period, owing to the robust investments and expansion in production facilities in the region. Major Vendors, such as GNC (United States), Skinnyfit (United States), Liquid I.V (United States), Ladyboss (United States), Renewlife (United States), Herbal Clean (United States), BPI (United States) and Cellucor (United States) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
On January 2018, Skinny Teatox was introduced by Skinnyfit company who are involved in most popular weight loss and detox teas, including the Drink Me Tea series, ChaChaga, and Skinny Teatox.
Market Drivers
- Increasing awareness about weight loss management.
- Increasing weight of consumers and growing obesity.
- Launch of new and advanced products related to weight loss.
- Increased disposable income of consumers.
Market Trend
- Online training program moderators, healthcare brands, and fitness equipment manufacturers are boosting this market.
- Consumers shifting from treatment to prevention, healthy eating, and regular exercise.
Restraints
- Misleading endorsement about weight loss products
- Unfounded loss claims and methods of weight loss.
- Increasing strict government regulations.
Opportunities
Bariatric surgeries and the rising incidence of lifestyle diseases are providing opportunities to key vendors to implement weight loss drinks with nutritional ingredients as a supplementary product.
Challenges
To keep a check on taste, convenience and natural nutrition of consumers and to include ingredients that involve high-quality protein, real fruits, and vegetables in healthy drinks.
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Weight Loss Drinks Study Sheds Light on
The Weight Loss Drinks Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Weight Loss Drinks industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Weight Loss Drinks industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.