Pet Trackers Market Scope
A pet tracker is defined as the device which is typically attached to your pet's collar. Some of the major pet trackers devices are The Paw Tracker, Tractive GPS 3G Pet Tracker, Findster Duo, The Tractive Realtime GPS tracker, Whistle 3 GPS Pet Tracker & Activity Monitor, among others. Demand for pet tracker has increased, due to the increasing number of pets are lost each year. For instance, according to an article published by the American Society for the Prevention of Cruelty to Animals, in 2012, more than 10 million pets are lost each year. Hence, ridings number pet lost cases and increasing awareness regarding the benefit of pet tracking devices are some of the major factors which affect the growth of the market in the future.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | Marco Polo (United States), POD (Australia), Link AKC (United Kingdom), Tractive (Austria), Whistle (United States), Loc8tor (United Kingdom), Garmin Ltd. (United States), PetPace (United States) and GoPro Fetch (United States) |
CAGR | % |
The global pet tracker market is highly fragmented with the presence of local and regional players operating in the market. Some of the major players operating in the market are Marco Polo (United States), POD (Australia), Link AKC (United Kingdom), Tractive (Austria), Whistle (United States), among others. Research Analyst at AMA estimates that United States Vendors will contribute to the maximum growth of Global Pet Trackers market throughout the predicted period.
Marco Polo (United States), POD (Australia), Link AKC (United Kingdom), Tractive (Austria), Whistle (United States), Loc8tor (United Kingdom), Garmin Ltd. (United States), PetPace (United States) and GoPro Fetch (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research are Petrek (Australia), Snaptracs (United States) and Zoombak Inc. (United States).
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from the total available market.
Segmentation Overview
The study have segmented the market of Global Pet Trackers market by Type and Region with country level break-up.
On the basis of geography, the market of Pet Trackers has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
region held largest market share in the year 2022.
Market Leaders and their expansionary development strategies
In October 2023, Rover, a popular pet sitting and dog walking platform, announced a partnership with Pawscout, a maker of smart pet tags. The partnership will allow Rover sitters to easily track and monitor the location and activity of their furry clients.
In November 2023, Fitbit announced its acquisition of Whistle, a leading maker of GPS pet trackers. The combined company will offer a wider range of products and services to help pet owners keep their furry friends safe and healthy.
Influencing Trend:
Technology Advancement regarding Pet Tracker
Market Growth Drivers:
Growing Demand for IoT in Pet Tracking Devices, Increasing Pet Population as well as Pet Humanization Worldwide and Rising Expenditure on Pets Due to High Disposal Income
Challenges:
High Cost and Requirement for Continuous Subscriptions
Restraints:
Issue related to High Power Consumption as well as Limited Battery Life of Pet Wearable Devices
Opportunities:
Highly Advancements in Wan as well as Lpwan Technologies and Growing Demand from Emerging Market such as China, India, among others
Key Target Audience
Manufacturers of Pet Trackers, Research and Development (R&D) Companies, Research Organization, Federal Agencies and Others