Women Cosmetics Market Scope
Women's cosmetic market is expected to grow exponentially during the forecast period owing to the increasing working women population and improved spending capacity by them. Also, increasing demand for natural and organic cosmetics is generating lucrative opportunities and propelling players to innovate new products according to the ever-changing customer preference. The women cosmetic market is expected to witness augmenting demand for sun and skin care products owing to variable climatic conditions, and skin aging thereby contributing towards revenue growth.
According to AMA, the Global Women Cosmetics market is expected to see growth rate of 3.15%Women’s cosmetic market is highly fragmented owing to the number of players present in the market. Market leaders are focusing on product innovation owing to an increasing demand for natural ingredients in cosmetic products. Such niche level up gradation, is expected to maintain demand for cosmetics, thereby ensuring long-standing of the industry. Research Analyst at AMA estimates that United States Vendors will contribute to the maximum growth of Global Women Cosmetics market throughout the predicted period.
L’Oréal International (France), Lakme Cosmetics (India), Avon LLC (United Kingdom), Maybelline LLC (United States), The Procter & Gamble Company (United States), Amway (United States), Oriflame Cosmetics AG (Sweden), Revlon Inc. (United States), The Estee Lauder Companies Inc. (United States), Unilever PLC (United Kingdom), Shiseido Company, Ltd. (Japan), Yves Rocher SA (France) and La Roche-Posay (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research are Kao Corporation (Japan), Beiersdorf Inc. (United States), Logocos Naturkosmetik AG (Germany), Colorbar Cosmetics Pvt. Ltd (India) and JUICE BEAUTY (United States).
Segmentation Overview
The study have segmented the market of Global Women Cosmetics market by Type (Skin care, Hair Care, Fragrances, Make Up and Others), by Application (Household and Commercial) and Region with country level break-up.
On the basis of geography, the market of Women Cosmetics has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Influencing Trend:
Growing Adoption of Sun Care Products and Increasing Online Sales of Cosmetic Products
Market Growth Drivers:
Growing Need for Skin Care Products owing to Changing Climatic Conditions and Increasing Demand for Organic and Natural Cosmetic Products
Challenges:
Advanced Medical Beauty Treatments, Easy Availability of Forged Products and High Competition By Low Priced Alternatives
Restraints:
Side Effects of Chemical Based Cosmetics and Elongated Time For New Product Launches
Opportunities:
Attractive Promotional and Marketing Strategies and Product Innovation According to Customer Preferences
Market Leaders and their Expansionary Development Strategies
On Aug 1, 2018, L’Oréal International acquired Logocos Naturkosmetik AG, pioneered in natural cosmetics. This acquisition would help L’Oréal International to diversify their product portfolio in the natural cosmetic products space.
Key Target Audience
Supermarkets/Hypermarkets, Exclusive Retail Stores, Women Cosmetics manufacturers, Women Cosmetics suppliers, Research organizations and consulting companies, Organizations, associations and alliances related to Women Cosmetics manufacturing, Government bodies such as regulating authorities and policy makers., Industry associations, Market research and consulting firms and Others
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from the total available market.