Automotive Transceivers Market Scope
In the very beginning of the automotive sector, the vehicle wasn’t equipped with batteries as the electric system of the vehicle was very much limited. But, now every vehicle has many electronic devices in their vehicles. Additionally, vehicles are embedded with many features such as adaptive cruise control (ACC), lane change assist (LCA), anti-lock braking systems (ABS), airbags, blind spot detection (BSD), electronic stability control (ECS), and others. The features depend upon sensors and electronic devices that communicated with each other and works accordingly. Automotive transceivers have been using for communication purpose. Rising demand due to increasing adoption of ADAS and government regulation for lane departure warning system to reduce road safety in many countries such as India, United States, and others are the major key driver for the market. Additionally, connected vehicle and emergence of autonomous vehicles have been supplementing the overall growth of the market.
According to AMA, the Global Automotive Transceivers market is expected to see growth rate of 7.98%The Players having a strong hold in the market are Analog Devices, Broadcom Inc., Infineon Technologies and NXP Semiconductors. Research Analyst at AMA estimates that United States and Europe Players will contribute to the maximum growth of Global Automotive Transceivers market throughout the predicted period.
Analog Devices (United States), Asahi Kasei Microdevices (Japan), Autotalks (France), Broadcom Inc (United States), Cypress Semiconductor (United States), Elmos Semiconductor (Germany), Embien Technologies India Pvt. Ltd (India), Infineon Technologies (Germany), Marvell Technology Group (Bermuda) and Maxim Integrated (United States) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research are Melexis (Belgium), Microchip Technology (United States), National Instruments (United States), NXP Semiconductors (Netherlands), ON Semiconductor (United States) and Vector Informatik (Germany).
Segmentation Overview
The study have segmented the market of Global Automotive Transceivers market , by Application (Safety, Body Control Module, Steering wheel, Engine/Climate, Door/Seat, Wheel Node, X-by-Wire Master and Others) and Region with country level break-up.
On the basis of geography, the market of Automotive Transceivers has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Influencing Trend:
An Emergence of Connected Car and Technological Advancement in Electric Vehicles and Hybrid Vehicles and Increasing Adoption of Radar Technology in Automotive
Market Growth Drivers:
Rising Demand due to Increasing Adoption of ADAS (Advanced Driver-Assistance Systems) and Government Regulation for Lane Departure Warning System to Reduce Road Safety in many Countries such as India, the United States, and others
Challenges:
High Complexity in Electronic Components
Restraints:
Intense Competition among Established Players
Opportunities:
Increasing Sales of Electric Vehicle is supplementing the growth of the market, An Emergence of Autonomous Vehicle and Increasing Use of Autonomous Vehicles for Commercial Transportation and Continuously Advancement in Sensor Technologies
Market Leaders and their Expansionary Development Strategies
On September 2018, NXP Semiconductors (the global leader in providing automotive semiconductor products) had acquired OmniPHY (provider of automotive Ethernet subsystem technology). The main aim of the acquisition is to make new advance data transfer transceiver as the OmniPHY has expertise in automotive Ethernet.
On November 01, 2018, Analog Devices had launched a new transceiver series with car camera bus technology particularly for automotive camera applications. The new series two transceiver (ADV7990 and ADV7991) and two transmitters (ADV7380 and ADV7381). The camera-based features have been increasing in the automotive sectors. Thus, the new launch can create a big opportunity for the market.
Key Target Audience
Automotive Transceiver Manufacturers, Transceiver Technology Developer, Raw Material Suppliers, Distributors and Suppliers, Technology Investors, Government Bodies and Others
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from the total available market.