About Low Carb Protein Bars
Low Carb Protein Bars are also known as bars that are rich in nutrition but are low on carbs. These bars are a healthy option as a meal substitute while gyming or for the people who are trying to have bars within a dieting schedule. It is available in an extensive variety in the market. These are an effective way to decrease cravings as well as prevent constant snacking. Moreover, these bars come in different flavors like chocolates, fruits, savory, peanut butter, spices, and others. Adopting fitness trends day by day and acceptance of these proteins bars are driving the market in foreseeable years.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Low Carb Protein Bars market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Exante (United Kingdom), ThinkThin, LLC (United States), General Mills (United States), Simply Protein (Canada), Zoneperfect (United States), Slimfast (United States), PowerBar (United States), Optimum Nutrition (United States), GoMacro (United States) and Rise Bar (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Labrada (United States), Health Warrior (United States), Idealshape (United States) and Others.
Segmentation Overview
AMA Research has segmented the market of Global Low Carb Protein Bars market by Type (Vegetable, Nuts, Fruit, Chocolate and Others), Application (Adult Male, Adult Female, Youth and Others) and Region.
On the basis of geography, the market of Low Carb Protein Bars has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Category, the sub-segment i.e. Gluten-Free will boost the Low Carb Protein Bars market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Store-Based will boost the Low Carb Protein Bars market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Rising Demand for Organic Protein Bars and Increasing Fitness Trends Coupled with the Growing Demand for On-the-Go Food Products Due to the Hectic Lifestyle
Market Growth Drivers:
Rising People with Health-Conscious Globally and Increase in Demand of High Protein Plant-Based Protein Bars
Challenges:
These Bars are not as Healthy as Whole Meal and Concern Related Towards the Their Sugar and Caloric Intake
Restraints:
High-Cost Associated With these Bars and Availability of Substitutes in Market
Opportunities:
These Bars are Gaining Popularity Among all Age Groups, Especially Sports Persons Making an Opportunity in this Market and Different Distributing Channels has made it easy for Consumers to have These Bars
Market Leaders and their expansionary development strategies
In January 2018, Kellogg acquired RxBar of the U.S. with a deal of 600 USD Million. This acquisition is beneficial in providing expansion of product portfolio and business strategy in U.S. regions.
In January 2023, Bobo's, known for their delicious oat bars, oat bites and baked goods, expanding its popular lineup with an exciting new real food protein bar line debuting in two delicious flavors: Chocolate Chip Peanut Butter and Double Chocolate Almond Butter. Each new bar is packed with 15g of protein from peanuts or almonds, pea protein and other delicious, wholesome ingredients that deliver a satisfying protein boost and incredible taste. The new protein bars are also verified non-gmo, certified gluten free and kosher and are now available nationwide.
The National Anti-Doping Agency (NADA) ensures the implementation of anti-doping programs in the country and Food Safety and Standards and Authority of India (FSSAI) is the premier organization responsible for laying down science-based standards for articles of food and regulating their manufacture, storage, distribution, sale and import to ensure the availability of safe and wholesome food for human consumption.
Key Target Audience
Low Carb Protein Bars Manufactures, Low Carb Protein Bars Distributors, End-Users, Potential Investors and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.