About Flavored Water
Flavored water is manufactured by adding flavors or improving the functions of the drinking water. Over the past few decades, health consciousness across the global population has increased the consumption of enhanced water. Flavored water market has seen lucrative demand across the global populations especially in countries with the scarcity of drinking water and this has led to significant growth of the flavored market in the forecast period.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
CAGR | 9.1% |
The flavored water market is fiercely competitive, with established players and innovative newcomers vying for consumer attention. Success hinges on product innovation, strategic marketing, targeted distribution, and responsiveness to evolving market trends. Understanding the various competitive strategies and emerging trends will be crucial for any player to navigate this dynamic market and gain a sustainable edge.The Vendors having a strong hold in the market are Nestle S.A., PepsiCo., Groupe Danone, and Karma Culture LLC. Analyst at AMA Research estimates that Japan Vendors will contribute the maximum growth to Global Flavored Water market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Nestle S.A. (Switzerland), PepsiCo. (United States), Groupe Danone (France), Karma Culture LLC (United States), Hint Water Inc. (United States), Kraft Foods (United States), New York Spring Water Inc. (United States), The Coca Cola Company (United States), Sunny Delight Beverages Company (United States) and Adelholzener Alpenquellen GmbH (Germany) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Vitamin Well AB (Sweden) and Bonaqua Emotion (Hong Kong).
Segmentation Overview
AMA Research has segmented the market of Global Flavored Water market by Type (Sugary and Sugarless) and Region.
On the basis of geography, the market of Flavored Water has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Supermarket/Hypermarket will boost the Flavored Water market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing Adoption of Carbonated, Flavoured Bottled Waters, along with Sports Drinks and Increasing Health Conscious Population Across the Globe
Market Growth Drivers:
Growing Concerns Regarding Obesity and Other Related Illnesses Globally and Rising Preferences to Non-Alcoholic Drinks
Challenges:
Stringent Manufacturing Constraints Related Enhanced Water Manufacturing
Restraints:
Comparatively Expensive than the Conventional Mineral Water Bottles
Opportunities:
Continuously Improving Economic Conditions Leading to Increased Disposable Incomes and Consumption of Flavored Water Helps in Improving Sleep Quality Endurance and Body-Detox
Market Leaders and their expansionary development strategies
In February 2023, Primo Water Corporation announced acquired an additional spring water source adjacent to its current Mountain Valley spring in Garland County, Arkansas. This acquisition provides an additional high-quality sustainable water source to supplement Primo's award-winning Mountain Valley Water portfolio
In March 2023, Waterloo Sparkling Water launch of its Orange Vanilla and Ginger Citrus Twist Sparkling Waters. In tandem with the release of the new flavors, Michelin-starred chef and TV personality Curtis Stone has created an innovative tasting menu featuring the brand's latest offerings.
Key Target Audience
Flavored Water Manufacturers, Flavored Water Distributors and Traders, Food and Beverage Industry Associations, Government Agencies, Research and Development Institutes and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.