About Organic Whey Protein
Organic whey protein is a natural whey protein that contains concentrated organic milk which is produced without the use of synthetic growth hormones. Protein is consumed by sportspersons, athletes and bodybuilders to achieve greater mass and improve the performance. This water-soluble milk protein is popular among athletes. The growing popularity of vegan protein powders and the rise in health awareness among consumers are driving the market for organic whey protein.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The organic whey protein market is moderately concentrated with companies focusing on offering products for their consumer which are made according to the requirements. By offering a complete analysis of the market’s competitive landscape and with information on the products offered by the companies. The organic whey protein industry analysis report is designed to allow clients to assess the market potential and form effective business strategies to strengthen their position in the market. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Organic Whey Protein market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Milk Specialties (United States), NOW Foods (United States), Organic Valley (United States), Organic Protein Company (United Kingdom), Garden of Life (United States), Prolactal (Austria), Connoiils (United States) and Nutricore Biosciences Private Limited (India) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Organic Whey Protein market by Type (Organic Whey and Organic Protein ), Application (Nutraceutical and Food and Beverages) and Region.
On the basis of geography, the market of Organic Whey Protein has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online Retail will boost the Organic Whey Protein market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Introduction to Number of Flavoured Organic Whey Protein and Upsurging Demand from Online Retail Distribution Platforms for Whey Protein Ingredients
Market Growth Drivers:
Rise in Health Awareness Among the Global Population, Growing Popularity of Vegan Protein Powders and Numerous Health Benefits Associated with the Consumption of Whey Protein Ingredients such as Weight loss, Anti-cancer properties, and Many Others
Challenges:
Increasing Raw Material Prices might Stagnate the Business Growth
Restraints:
Excessive Consumption might also Cause Age-related Muscle Loss
Opportunities:
Growing Awareness about the Protein-Rich Products in the Developing Economies
Market Leaders and their expansionary development strategies
In Oct 2018, Amazon has launched new private label sports supplements brand, OWN PWR. Amazon’s brand is called OWN PWR. Currently, it includes 11 products 8 general sports nutrition products (like whey protein and creatine) and 3 “Elite” pre-workout powder formulations.
In March 2018, Natural food product producer Carrington Farms has expanded into the whey protein sector for the first time after-acquired whey protein manufacturer tera’swhey. Wisconsin-based tera’swhey was founded in 2009 and produces a range of USDA-certified organic whey protein powders and whey protein powders made from goat.
Key Target Audience
Organic Whey Protein powder Manufacturers, Organic Whey Protein powder Raw Material Suppliers, Organic Whey Protein powder Traders/Distributors, Organic Whey Protein powder Importer/Exporter, Regulatory & Government Bodies, Downstream Vendors, End Users and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.