About Kale Chips
Kale is rich in fiber, antioxidants, vitamin A, b, and C, calcium, and potassium. It is fat and sodium-free. Kale chips provide various health benefits such as it helps to lower cholesterol, which may reduce the risk of heart disease. It is the best source of vitamin K. It contains some cancer-fighting substances and it is high in beta-carotene, lutein, and zeaxanthin, powerful nutrients that useful for eyes protection.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
High Growth Market | North America |
Unit | Value (USD Million) |
The Global Kale Chips market is niche and consists of a limited number of providers who compete with each other. The intense competition, changing consumer spending patterns, demographic trends, and frequent changes in consumer preferences pose significant opportunities for market growth. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Kale Chips market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Brandneu Foods Canada Inc. (United States), Snackible (India), Healthy Crunch (Canada), General Mills (United States), The Kale Factory (United States), Brad'S Raw Foods (United States), Made In Nature (United States), Rhythm Superfoods (United States) and Food & Beverages (United States) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Kale Chips market by Type (Chips or Crisps and Extruded Snacks) and Region.
On the basis of geography, the market of Kale Chips has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the Kale Chips market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging Type, the sub-segment i.e. Containers will boost the Kale Chips market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing Consumer Preference towards the Organic Chips and Increasing Health-Conscious Population
Market Growth Drivers:
Increasing Popularity of Kale Chips as It Contains Low Fat and Calories Compared to Other Chips and High Consumption of Kale Chips As a Snacks
Challenges:
Lack of Varieties of Kale Chips in the Rural Areas
Restraints:
Allergic Reactions in Some People
Opportunities:
Surging Demand for Healthy Alternatives of High-Fat Snacks or Food Products
In 2020, Ecoideas announced the launch of Solar Raw's Kaley's Kale Chips in four new flavors to meet the growing demand for nutrient-dense, naturally delicious plant-based snacks that appeal to mainstream snack lovers.
Key Target Audience
New Entrants/Investors, Analysts and Strategic Business Planners, Kale Chips Manufacturers, Suppliers and Distributors of Kale Chips, Snacks and Packaged Food Manufacturers, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.