Global Marketing Resource Management

Marketing Resource Management Comprehensive Study by Application (Retail Market, Communications Market, Financial Services, Media, Other), Enterprise (Small and Medium-sized Enterprises (SMEs), Large Enterprises), Deployment (On-Premises, Cloud-Based), Component (Solutions, Service) Players and Region - Global Market Outlook to 2026

Marketing Resource Management Market by XX Submarkets | Forecast Years 2022-2027  

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  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
What is Marketing Resource Management Market?

Marketing Resource Management (MRM) is a series of processes and means aimed at improving a company’s ability to orchestrate and optimize its marketing and internal and external communications resources. It is a great tool for measuring the effectiveness of marketing initiatives and communication. It allows companies to plan and budget management and communications campaigns and projects, create and develop projects and content, centralize and manage content and resources. It also helps to maintain brand compliance, especially in decentralized companies.

The market study is being classified, by Application (Retail Market, Communications Market, Financial Services, Media and Other) and major geographies with country level break-up.

Teradata Corporation (United States), SAP SE (Germany), SAS Institute (United States), Infor (United States), IBM (United States), Microsoft (United States), Adobe, Inc. (United States), North Plains Systems (Canada), Workfront (United States) and MarcomCentral (United States) are some of the key players profiled in the study. Additionally, the Players which are also part of the research are Elateral (United Kingdom), Capital ID (Netherlands), Wedia (France) and NewsCred (United States).

The companies are exploring the market by adopting expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions across the globe to gain competitive advantage through combined collaborations. Research Analyst at AMA predicts that United States Players will contribute to the maximum growth of Global Marketing Resource Management market throughout the predicted period.

Segment Analysis
Analyst at AMA have segmented the market study of Global Marketing Resource Management market by Type, Application and Region.

On the basis of geography, the market of Marketing Resource Management has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.

Market Drivers
  • Increasing Demand for Marketing Resource Management
  • Rising Need for Ensuring Brand and Regulatory Compliance

Market Trend
  • Increasing Diversity in Delivery Channels

Restraints
  • High Cost Associated with Systems

Opportunities
  • Technological Advancements in the Marketing
  • Growth in the Marketing Industry

Challenges
  • Absence of Cost Visibility





Key Target Audience
Marketing Resource Management Solution Providers, Research Professionals, Emerging Companies and End-users

Report Objectives / Segmentation Covered

By Application
  • Retail Market
  • Communications Market
  • Financial Services
  • Media
  • Other
By Enterprise
  • Small and Medium-sized Enterprises (SMEs)
  • Large Enterprises

By Deployment
  • On-Premises
  • Cloud-Based

By Component
  • Solutions
  • Service

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Increasing Demand for Marketing Resource Management
      • 3.2.2. Rising Need for Ensuring Brand and Regulatory Compliance
    • 3.3. Market Challenges
      • 3.3.1. Absence of Cost Visibility
    • 3.4. Market Trends
      • 3.4.1. Increasing Diversity in Delivery Channels
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Marketing Resource Management, by Application, Enterprise, Deployment, Component and Region (value) (2015-2020)
    • 5.1. Introduction
    • 5.2. Global Marketing Resource Management (Value)
      • 5.2.1. Global Marketing Resource Management by: Application (Value)
        • 5.2.1.1. Retail Market
        • 5.2.1.2. Communications Market
        • 5.2.1.3. Financial Services
        • 5.2.1.4. Media
        • 5.2.1.5. Other
      • 5.2.2. Global Marketing Resource Management by: Enterprise (Value)
        • 5.2.2.1. Small and Medium-sized Enterprises (SMEs)
        • 5.2.2.2. Large Enterprises
      • 5.2.3. Global Marketing Resource Management by: Deployment (Value)
        • 5.2.3.1. On-Premises
        • 5.2.3.2. Cloud-Based
      • 5.2.4. Global Marketing Resource Management by: Component (Value)
        • 5.2.4.1. Solutions
        • 5.2.4.2. Service
      • 5.2.5. Global Marketing Resource Management Region
        • 5.2.5.1. South America
          • 5.2.5.1.1. Brazil
          • 5.2.5.1.2. Argentina
          • 5.2.5.1.3. Rest of South America
        • 5.2.5.2. Asia Pacific
          • 5.2.5.2.1. China
          • 5.2.5.2.2. Japan
          • 5.2.5.2.3. India
          • 5.2.5.2.4. South Korea
          • 5.2.5.2.5. Taiwan
          • 5.2.5.2.6. Australia
          • 5.2.5.2.7. Rest of Asia-Pacific
        • 5.2.5.3. Europe
          • 5.2.5.3.1. Germany
          • 5.2.5.3.2. France
          • 5.2.5.3.3. Italy
          • 5.2.5.3.4. United Kingdom
          • 5.2.5.3.5. Netherlands
          • 5.2.5.3.6. Rest of Europe
        • 5.2.5.4. MEA
          • 5.2.5.4.1. Middle East
          • 5.2.5.4.2. Africa
        • 5.2.5.5. North America
          • 5.2.5.5.1. United States
          • 5.2.5.5.2. Canada
          • 5.2.5.5.3. Mexico
  • 6. Marketing Resource Management: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
        • 6.1.1.2. Top 5
    • 6.2. Peer Group Analysis (2020)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. Teradata Corporation (United States)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. SAP SE (Germany)
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. SAS Institute (United States)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. Infor (United States)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. IBM (United States)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. Microsoft (United States)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. Adobe, Inc. (United States)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
      • 6.4.8. North Plains Systems (Canada)
        • 6.4.8.1. Business Overview
        • 6.4.8.2. Products/Services Offerings
        • 6.4.8.3. Financial Analysis
        • 6.4.8.4. SWOT Analysis
      • 6.4.9. Workfront (United States)
        • 6.4.9.1. Business Overview
        • 6.4.9.2. Products/Services Offerings
        • 6.4.9.3. Financial Analysis
        • 6.4.9.4. SWOT Analysis
      • 6.4.10. MarcomCentral (United States)
        • 6.4.10.1. Business Overview
        • 6.4.10.2. Products/Services Offerings
        • 6.4.10.3. Financial Analysis
        • 6.4.10.4. SWOT Analysis
  • 7. Global Marketing Resource Management Sale, by Application, Enterprise, Deployment, Component and Region (value) (2021-2026)
    • 7.1. Introduction
    • 7.2. Global Marketing Resource Management (Value)
      • 7.2.1. Global Marketing Resource Management by: Application (Value)
        • 7.2.1.1. Retail Market
        • 7.2.1.2. Communications Market
        • 7.2.1.3. Financial Services
        • 7.2.1.4. Media
        • 7.2.1.5. Other
      • 7.2.2. Global Marketing Resource Management by: Enterprise (Value)
        • 7.2.2.1. Small and Medium-sized Enterprises (SMEs)
        • 7.2.2.2. Large Enterprises
      • 7.2.3. Global Marketing Resource Management by: Deployment (Value)
        • 7.2.3.1. On-Premises
        • 7.2.3.2. Cloud-Based
      • 7.2.4. Global Marketing Resource Management by: Component (Value)
        • 7.2.4.1. Solutions
        • 7.2.4.2. Service
      • 7.2.5. Global Marketing Resource Management Region
        • 7.2.5.1. South America
          • 7.2.5.1.1. Brazil
          • 7.2.5.1.2. Argentina
          • 7.2.5.1.3. Rest of South America
        • 7.2.5.2. Asia Pacific
          • 7.2.5.2.1. China
          • 7.2.5.2.2. Japan
          • 7.2.5.2.3. India
          • 7.2.5.2.4. South Korea
          • 7.2.5.2.5. Taiwan
          • 7.2.5.2.6. Australia
          • 7.2.5.2.7. Rest of Asia-Pacific
        • 7.2.5.3. Europe
          • 7.2.5.3.1. Germany
          • 7.2.5.3.2. France
          • 7.2.5.3.3. Italy
          • 7.2.5.3.4. United Kingdom
          • 7.2.5.3.5. Netherlands
          • 7.2.5.3.6. Rest of Europe
        • 7.2.5.4. MEA
          • 7.2.5.4.1. Middle East
          • 7.2.5.4.2. Africa
        • 7.2.5.5. North America
          • 7.2.5.5.1. United States
          • 7.2.5.5.2. Canada
          • 7.2.5.5.3. Mexico
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Marketing Resource Management: by Application(USD Million)
  • Table 2. Marketing Resource Management Retail Market , by Region USD Million (2015-2020)
  • Table 3. Marketing Resource Management Communications Market , by Region USD Million (2015-2020)
  • Table 4. Marketing Resource Management Financial Services , by Region USD Million (2015-2020)
  • Table 5. Marketing Resource Management Media , by Region USD Million (2015-2020)
  • Table 6. Marketing Resource Management Other , by Region USD Million (2015-2020)
  • Table 7. Marketing Resource Management: by Enterprise(USD Million)
  • Table 8. Marketing Resource Management Small and Medium-sized Enterprises (SMEs) , by Region USD Million (2015-2020)
  • Table 9. Marketing Resource Management Large Enterprises , by Region USD Million (2015-2020)
  • Table 10. Marketing Resource Management: by Deployment(USD Million)
  • Table 11. Marketing Resource Management On-Premises , by Region USD Million (2015-2020)
  • Table 12. Marketing Resource Management Cloud-Based , by Region USD Million (2015-2020)
  • Table 13. Marketing Resource Management: by Component(USD Million)
  • Table 14. Marketing Resource Management Solutions , by Region USD Million (2015-2020)
  • Table 15. Marketing Resource Management Service , by Region USD Million (2015-2020)
  • Table 16. South America Marketing Resource Management, by Country USD Million (2015-2020)
  • Table 17. South America Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 18. South America Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 19. South America Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 20. South America Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 21. Brazil Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 22. Brazil Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 23. Brazil Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 24. Brazil Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 25. Argentina Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 26. Argentina Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 27. Argentina Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 28. Argentina Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 29. Rest of South America Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 30. Rest of South America Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 31. Rest of South America Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 32. Rest of South America Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 33. Asia Pacific Marketing Resource Management, by Country USD Million (2015-2020)
  • Table 34. Asia Pacific Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 35. Asia Pacific Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 36. Asia Pacific Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 37. Asia Pacific Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 38. China Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 39. China Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 40. China Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 41. China Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 42. Japan Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 43. Japan Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 44. Japan Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 45. Japan Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 46. India Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 47. India Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 48. India Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 49. India Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 50. South Korea Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 51. South Korea Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 52. South Korea Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 53. South Korea Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 54. Taiwan Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 55. Taiwan Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 56. Taiwan Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 57. Taiwan Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 58. Australia Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 59. Australia Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 60. Australia Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 61. Australia Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 62. Rest of Asia-Pacific Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 63. Rest of Asia-Pacific Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 64. Rest of Asia-Pacific Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 65. Rest of Asia-Pacific Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 66. Europe Marketing Resource Management, by Country USD Million (2015-2020)
  • Table 67. Europe Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 68. Europe Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 69. Europe Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 70. Europe Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 71. Germany Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 72. Germany Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 73. Germany Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 74. Germany Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 75. France Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 76. France Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 77. France Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 78. France Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 79. Italy Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 80. Italy Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 81. Italy Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 82. Italy Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 83. United Kingdom Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 84. United Kingdom Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 85. United Kingdom Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 86. United Kingdom Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 87. Netherlands Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 88. Netherlands Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 89. Netherlands Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 90. Netherlands Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 91. Rest of Europe Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 92. Rest of Europe Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 93. Rest of Europe Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 94. Rest of Europe Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 95. MEA Marketing Resource Management, by Country USD Million (2015-2020)
  • Table 96. MEA Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 97. MEA Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 98. MEA Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 99. MEA Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 100. Middle East Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 101. Middle East Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 102. Middle East Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 103. Middle East Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 104. Africa Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 105. Africa Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 106. Africa Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 107. Africa Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 108. North America Marketing Resource Management, by Country USD Million (2015-2020)
  • Table 109. North America Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 110. North America Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 111. North America Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 112. North America Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 113. United States Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 114. United States Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 115. United States Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 116. United States Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 117. Canada Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 118. Canada Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 119. Canada Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 120. Canada Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 121. Mexico Marketing Resource Management, by Application USD Million (2015-2020)
  • Table 122. Mexico Marketing Resource Management, by Enterprise USD Million (2015-2020)
  • Table 123. Mexico Marketing Resource Management, by Deployment USD Million (2015-2020)
  • Table 124. Mexico Marketing Resource Management, by Component USD Million (2015-2020)
  • Table 125. Company Basic Information, Sales Area and Its Competitors
  • Table 126. Company Basic Information, Sales Area and Its Competitors
  • Table 127. Company Basic Information, Sales Area and Its Competitors
  • Table 128. Company Basic Information, Sales Area and Its Competitors
  • Table 129. Company Basic Information, Sales Area and Its Competitors
  • Table 130. Company Basic Information, Sales Area and Its Competitors
  • Table 131. Company Basic Information, Sales Area and Its Competitors
  • Table 132. Company Basic Information, Sales Area and Its Competitors
  • Table 133. Company Basic Information, Sales Area and Its Competitors
  • Table 134. Company Basic Information, Sales Area and Its Competitors
  • Table 135. Marketing Resource Management: by Application(USD Million)
  • Table 136. Marketing Resource Management Retail Market , by Region USD Million (2021-2026)
  • Table 137. Marketing Resource Management Communications Market , by Region USD Million (2021-2026)
  • Table 138. Marketing Resource Management Financial Services , by Region USD Million (2021-2026)
  • Table 139. Marketing Resource Management Media , by Region USD Million (2021-2026)
  • Table 140. Marketing Resource Management Other , by Region USD Million (2021-2026)
  • Table 141. Marketing Resource Management: by Enterprise(USD Million)
  • Table 142. Marketing Resource Management Small and Medium-sized Enterprises (SMEs) , by Region USD Million (2021-2026)
  • Table 143. Marketing Resource Management Large Enterprises , by Region USD Million (2021-2026)
  • Table 144. Marketing Resource Management: by Deployment(USD Million)
  • Table 145. Marketing Resource Management On-Premises , by Region USD Million (2021-2026)
  • Table 146. Marketing Resource Management Cloud-Based , by Region USD Million (2021-2026)
  • Table 147. Marketing Resource Management: by Component(USD Million)
  • Table 148. Marketing Resource Management Solutions , by Region USD Million (2021-2026)
  • Table 149. Marketing Resource Management Service , by Region USD Million (2021-2026)
  • Table 150. South America Marketing Resource Management, by Country USD Million (2021-2026)
  • Table 151. South America Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 152. South America Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 153. South America Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 154. South America Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 155. Brazil Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 156. Brazil Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 157. Brazil Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 158. Brazil Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 159. Argentina Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 160. Argentina Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 161. Argentina Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 162. Argentina Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 163. Rest of South America Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 164. Rest of South America Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 165. Rest of South America Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 166. Rest of South America Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 167. Asia Pacific Marketing Resource Management, by Country USD Million (2021-2026)
  • Table 168. Asia Pacific Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 169. Asia Pacific Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 170. Asia Pacific Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 171. Asia Pacific Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 172. China Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 173. China Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 174. China Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 175. China Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 176. Japan Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 177. Japan Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 178. Japan Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 179. Japan Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 180. India Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 181. India Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 182. India Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 183. India Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 184. South Korea Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 185. South Korea Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 186. South Korea Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 187. South Korea Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 188. Taiwan Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 189. Taiwan Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 190. Taiwan Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 191. Taiwan Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 192. Australia Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 193. Australia Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 194. Australia Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 195. Australia Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 196. Rest of Asia-Pacific Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 197. Rest of Asia-Pacific Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 198. Rest of Asia-Pacific Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 199. Rest of Asia-Pacific Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 200. Europe Marketing Resource Management, by Country USD Million (2021-2026)
  • Table 201. Europe Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 202. Europe Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 203. Europe Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 204. Europe Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 205. Germany Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 206. Germany Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 207. Germany Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 208. Germany Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 209. France Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 210. France Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 211. France Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 212. France Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 213. Italy Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 214. Italy Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 215. Italy Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 216. Italy Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 217. United Kingdom Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 218. United Kingdom Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 219. United Kingdom Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 220. United Kingdom Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 221. Netherlands Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 222. Netherlands Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 223. Netherlands Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 224. Netherlands Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 225. Rest of Europe Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 226. Rest of Europe Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 227. Rest of Europe Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 228. Rest of Europe Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 229. MEA Marketing Resource Management, by Country USD Million (2021-2026)
  • Table 230. MEA Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 231. MEA Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 232. MEA Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 233. MEA Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 234. Middle East Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 235. Middle East Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 236. Middle East Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 237. Middle East Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 238. Africa Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 239. Africa Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 240. Africa Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 241. Africa Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 242. North America Marketing Resource Management, by Country USD Million (2021-2026)
  • Table 243. North America Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 244. North America Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 245. North America Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 246. North America Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 247. United States Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 248. United States Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 249. United States Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 250. United States Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 251. Canada Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 252. Canada Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 253. Canada Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 254. Canada Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 255. Mexico Marketing Resource Management, by Application USD Million (2021-2026)
  • Table 256. Mexico Marketing Resource Management, by Enterprise USD Million (2021-2026)
  • Table 257. Mexico Marketing Resource Management, by Deployment USD Million (2021-2026)
  • Table 258. Mexico Marketing Resource Management, by Component USD Million (2021-2026)
  • Table 259. Research Programs/Design for This Report
  • Table 260. Key Data Information from Secondary Sources
  • Table 261. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Marketing Resource Management: by Application USD Million (2015-2020)
  • Figure 5. Global Marketing Resource Management: by Enterprise USD Million (2015-2020)
  • Figure 6. Global Marketing Resource Management: by Deployment USD Million (2015-2020)
  • Figure 7. Global Marketing Resource Management: by Component USD Million (2015-2020)
  • Figure 8. South America Marketing Resource Management Share (%), by Country
  • Figure 9. Asia Pacific Marketing Resource Management Share (%), by Country
  • Figure 10. Europe Marketing Resource Management Share (%), by Country
  • Figure 11. MEA Marketing Resource Management Share (%), by Country
  • Figure 12. North America Marketing Resource Management Share (%), by Country
  • Figure 13. Global Marketing Resource Management share by Players 2020 (%)
  • Figure 14. Global Marketing Resource Management share by Players (Top 3) 2020(%)
  • Figure 15. Global Marketing Resource Management share by Players (Top 5) 2020(%)
  • Figure 16. BCG Matrix for key Companies
  • Figure 17. Teradata Corporation (United States) Revenue, Net Income and Gross profit
  • Figure 18. Teradata Corporation (United States) Revenue: by Geography 2020
  • Figure 19. SAP SE (Germany) Revenue, Net Income and Gross profit
  • Figure 20. SAP SE (Germany) Revenue: by Geography 2020
  • Figure 21. SAS Institute (United States) Revenue, Net Income and Gross profit
  • Figure 22. SAS Institute (United States) Revenue: by Geography 2020
  • Figure 23. Infor (United States) Revenue, Net Income and Gross profit
  • Figure 24. Infor (United States) Revenue: by Geography 2020
  • Figure 25. IBM (United States) Revenue, Net Income and Gross profit
  • Figure 26. IBM (United States) Revenue: by Geography 2020
  • Figure 27. Microsoft (United States) Revenue, Net Income and Gross profit
  • Figure 28. Microsoft (United States) Revenue: by Geography 2020
  • Figure 29. Adobe, Inc. (United States) Revenue, Net Income and Gross profit
  • Figure 30. Adobe, Inc. (United States) Revenue: by Geography 2020
  • Figure 31. North Plains Systems (Canada) Revenue, Net Income and Gross profit
  • Figure 32. North Plains Systems (Canada) Revenue: by Geography 2020
  • Figure 33. Workfront (United States) Revenue, Net Income and Gross profit
  • Figure 34. Workfront (United States) Revenue: by Geography 2020
  • Figure 35. MarcomCentral (United States) Revenue, Net Income and Gross profit
  • Figure 36. MarcomCentral (United States) Revenue: by Geography 2020
  • Figure 37. Global Marketing Resource Management: by Application USD Million (2021-2026)
  • Figure 38. Global Marketing Resource Management: by Enterprise USD Million (2021-2026)
  • Figure 39. Global Marketing Resource Management: by Deployment USD Million (2021-2026)
  • Figure 40. Global Marketing Resource Management: by Component USD Million (2021-2026)
  • Figure 41. South America Marketing Resource Management Share (%), by Country
  • Figure 42. Asia Pacific Marketing Resource Management Share (%), by Country
  • Figure 43. Europe Marketing Resource Management Share (%), by Country
  • Figure 44. MEA Marketing Resource Management Share (%), by Country
  • Figure 45. North America Marketing Resource Management Share (%), by Country
List of companies from research coverage that are profiled in the study
  • Teradata Corporation (United States)
  • SAP SE (Germany)
  • SAS Institute (United States)
  • Infor (United States)
  • IBM (United States)
  • Microsoft (United States)
  • Adobe, Inc. (United States)
  • North Plains Systems (Canada)
  • Workfront (United States)
  • MarcomCentral (United States)
Additional players considered in the study are as follows:
Elateral (United Kingdom) , Capital ID (Netherlands) , Wedia (France) , NewsCred (United States)
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Key Highlights of Report


Sep 2021 241 Pages 56 Tables Base Year: 2021 Coverage: 15+ Companies; 18 Countries

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Global Marketing Resource Management Quantitative research analysis
Global Marketing Resource Management Qualitative Industry Analysis
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