Industry Background:
The global Data Masking market is expected to witness high demand in the forecasted period due to the rapidly growing healthcare industry and the rising need for data security across the world. Data masking is the process of transforming confidential data elements, such as trade secrets and personally-identifying information (PII) systematically into realistic but fictionalized values. The development in IT infrastructure, growing cyber-attacks which is a serious concern for the companies and rise in the spending for safety and security for private as well as confidential data has further increased the demand for global data masking market over the forecast period. Data masking is a technique of making a structurally similar but inauthentic version of a company’s data that can be used for purposes including software testing and user training.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
High Growth Market | Asia- Pacific |
Unit | Value (USD Million) |
Key Companies Profiled | IBM Corporation (United States), Informatica (United States), CA Technologies, Inc. (United States), Solix Technologies, Inc. (United States), Innovative Routines International, Inc. (United States), Oracle Corporation (United States), Delphix (United States), Microsoft Corporation (United States), SAP SE (Germany) and MENTIS (United States) |
According to AMA, the market for Data Masking is expected to register a CAGR of 13.9% during the forecast period to 2028. This growth is primarily driven by Rising Need of Data Security and Privacy Concern and Growth in the Organization’s Data Volume Day by Day.
Globally, a noticeable market trend is evident High Demand due to Compliance with Privacy Regulations
The Internet Software & Services sector in the North America region has been increasing at a sustainable rate, and further growth is expected to be witnessed over the forecast period, owing to the robust investments and expansion in production facilities in the region. Major Players, such as IBM Corporation (United States), Informatica (United States), CA Technologies, Inc. (United States), Solix Technologies, Inc. (United States), Innovative Routines International, Inc. (United States), Oracle Corporation (United States), Delphix (United States), Microsoft Corporation (United States), SAP SE (Germany) and MENTIS (United States), etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years. Global Data Masking market is highly fragmented owing to presence of major players. The market is seems to be competitive. The market is projected to witness a high growth rate during the forecast period due to the entrance of a large number of data masking software providers and significant growth of dynamic masking.
Key Developments in the Market:
In July 6, 2022 IBM today announced it has acquired Databand.ai, a leading provider of data observability software that helps organizations fix issues with their data, including errors, pipeline failures and poor quality — before it impacts their bottom-line.
In 2022, financial firms worldwide were impacted by innovative new ransomware tactics that maximized ROI for the threat actors. While financial firms represent a small percentage of victims directly targeted by ransomware attacks, they can and have been impacted by attacks on third parties, who are prime targets Source
Influencing Trend:
High Demand due to Compliance with Privacy Regulations and Shielding Data from Redundant Internal Upsurging Exposure and External Service Providers
Market Growth Drivers:
Rising Need of Data Security and Privacy Concern and Growth in the Organization’s Data Volume Day by Day
Challenges:
Complexities in Data Integration and Customization and Loopholes in Identifying Sensitive Data
Restraints:
The Increasing Concern Related to the Less Efficiency To Hide Data
Opportunities:
Escalating Use of Big Data Analytics and High Demand From the Asia Pacific Region
AMA Research follows a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcases the spontaneously changing Players landscape impacting the growth of the market. Furthermore, our market researchers extensively analyze the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts but also includes significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints in Data Masking Market
- Analysis about New Entrants in Data Masking Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
- An Unbiased Perspective towards Market Performance & Indicators
Against this Challenging Backdrop, Data Masking Study Sheds Light on
The Data Masking Market status quo and key characteristics. To end this, Analysts at AMA organize and took surveys of the Data Masking industry Players. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Data Masking industry is heading and what are the top priorities. Insights are drawn from financial analysis, surveys, and interviews with key executives and industry experts.
How every company in this diverse set of Players can best navigate the emerging competition landscape and follow a strategy that helps them position to hold the value they currently claim or capture the new addressable opportunity.