What is Automobile Floor Mat Market?
Automobile floor mat, also known as vehicle mat, is designed to protect a vehicle's floor from dirt, wear, and salt corrosion. The major purpose of this mat is to keep the vehicle looking clean. These mats can be easily remover for cleaning and then replaced. These mats are made of the materials including rubber or carpet fabric.
Highlights from Automobile Floor Mat Market Study
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | 3M (United States), Superior Manufacturing Group (United States), Auto Custom Carpets (United States), Goodyear Tire and Rubber Company (United States), VIAM (France), GG Bailey (United States), PromoMatting (United States) and Matcraft (Australia) |
The companies are exploring the market by adopting expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions across the globe to gain competitive advantage through combined collaborations. Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Automobile Floor Mat market throughout the forecasted period.
3M (United States), Superior Manufacturing Group (United States), Auto Custom Carpets (United States), Goodyear Tire and Rubber Company (United States), VIAM (France), GG Bailey (United States), PromoMatting (United States) and Matcraft (Australia) are some of the key players profiled in the study. Automobile Floor Mat Market Segmentation:
Scope | Sub-Segments |
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Application / End User | Passenger Car, Light Commercial Vehicle (LCV) and Heavy Commercial Vehicle (HCV) |
Type | Carpet Mats and Rubber Marts |
Design | Flat Automotive Floor Mats,Molded Automotive Floor Mats |
Distribution Channel | Online Channel,Offline Channel |
Material | Polypropylene,Polyamide,Polyurethane |
On the basis of geography, the market of Automobile Floor Mat has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Robust Increase in the Distribution Channels
Market Growth Drivers:
Increased Number of Vehicles Worldwide, Increased Disposable Income of the People and Rise in the Online Customers
Challenges:
Slowdown of the World Economy
Restraints:
Fluctuations in the Raw Material Prices
Opportunities:
Growth in the Automobile Industry and Increasing Demand from End-users
Key Target Audience
Automobile Floor Mat Manufacturers, Raw Material Suppliers, Distributors, Emerging Companies and End-users
Market Leaders & Development Strategies
In February 2019, Vilene Japan acquired a German automotive supplier. The acquisition of the Hanns Glass Group will give the VIAM group access to the European automotive market and will enable it to supply products to European car manufacturers from local production sites in the future.
Minimizer's latest floor mat release for May 2023 includes several PACCAR models based on the OEM's all-new lineup of mid-size Peterbilt and Kenworth trucks. Minimizer floor mats are laser-calibrated and feature raised edges that prevent material from escaping from the mat. Minimizer has been proud to offer the longest-lasting, best-fitting floor mats in the heavy-duty industry for 10 years.