Tennis Apparel Market Scope
Tennis apparel market is continuously growing due to increasing popularity of the sports among the audience and high participation rate in major regions like United States and Europe. Increasing number of new entrant owing to the growing market attractiveness. Parents today are also getting positively influenced by the resultant health benefits of practicing the sport and are encouraging their children to participate more in tennis. Education is one such non-profit community organization that is dedicated to promoting tennis among the youth from broad socioeconomic and cultural backgrounds. As a part of product promotion and marketing, endorsements by popular players are focused by number of key vendors. To capture this flourishing market, many tennis apparel vendors have been increasing their focus on introducing fashionable and premium tennis apparel for women, which is quite expensive still attracts the market.
According to AMA, the Global Tennis Apparel market is expected to see growth rate of 3.21% and may see market size of USD635.0 Million by 2026.
Key players are adopting numerous strategy to gain market attention and to increase their market share, this strategy can be listed as increasing product portfolio, making partnership to adopt certain technologies and acquiring small players to finish competition in the future. Research Analyst at AMA estimates that European Vendors will contribute to the maximum growth of Global Tennis Apparel market throughout the predicted period.
Uniqlo (Japan), Amer Sports (Finland), Adidas (Germany), Prince Sports (United States), Fila (South Korea), Tecnifibre (France), Puma (Germany), Babolat (France), Loriet (Greece), Solinco (United States), New Balance (United States), Under Armour (United States), Wilson (United States), ASICS (Japan), Lotto Sport Italia (Italy) and Little Miss Tennis (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research are Joma (Spain), Nike (United States), Yonex (Japan) and Diadora (Italy).
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from total available market.
Segmentation Overview
The study have segmented the market of Global Tennis Apparel market by Type (shorts, skirts, tracks, headgear, jackets and others) and Region with country level break-up.
On the basis of geography, the market of Tennis Apparel has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Trend
- Continuous innovations to improve efficiency and shelf life
- Introducing fashionable tennis apparel for women players
Market Drivers
- Increment in count of tournaments worldwide
- Growing interest in tennis
- Increasing Web marketing initiatives by vendors
Opportunities
- Emergence of children's tennis tournaments
- Favorable Government Policies for players
Restraints
- Expensive
- Consideration of tennis apparel as secondary in casual games
Key Target Audience
Manufacturer / Potential Investors, Traders, Distributors, Wholesalers, Retailers, Importers and Exporters and Association and government bodies