What is Nutraceuticals Market?
Nutraceuticals are products that are used as medicine as well as for nutrition. A nutraceutical product is a substance that provides physiological benefit or protection against chronic disease. Nutraceutical is a broad term that refers to foods and products derived from foods that have health benefits. Nutraceuticals are concerned with prevention rather than cure. This product category has received a lot of attention because of its safe therapeutic effects in addition to its nutritional benefits.
Highlights from Nutraceuticals Market Study
Attributes | Details |
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Study Period | 2017-2027 |
Base Year | 2021 |
Unit | Value (USD Million) |
Key Companies Profiled | SafeZone (United States), CampusSafe (United States), EmergenSee (United States), Protection 1 (United States), Guardly (Canada), LifeLine Response (United States), LiveSafe (United States), Lookout Mobile Security (San Francisco), Red Cross First Aid App (Unites States) and PanicGuard (United Kingdom) |
Companies are entering the market through mergers and acquisitions, expansions, investments, new service launches, and collaborations. The players are expanding into new geographies through acquisitions and expansions in order to gain a competitive advantage through combined synergies. Research Analyst at AMA predicts that United States Players will contribute to the maximum growth of Global Nutraceuticals market throughout the forecasted period.
SafeZone (United States), CampusSafe (United States), EmergenSee (United States), Protection 1 (United States), Guardly (Canada), LifeLine Response (United States), LiveSafe (United States), Lookout Mobile Security (San Francisco), Red Cross First Aid App (Unites States) and PanicGuard (United Kingdom) are some of the key players profiled in the study. Additionally, the Players which are also part of the research are Circle of Six (United States), St John’s Ambulance First Aid App (England), My Safetipin (India) and Others. Nutraceuticals Market Segmentation:
Scope | Sub-Segments |
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Application / End User | Campus Safety, Domestic Violence, Cyber Intrusion, Cyber Intrusion, Physical Health, Mental Health and Others |
Type | Dietary Supplements, Functional Food and Functional Beverages |
Platform | Cell Phone & Tablets,PC’s,Others |
Distribution Channel | Hypermarket/Supermarket,Specialty Stores,Pharmacy,Online Channels,Others |
Model | Subscription Based,Advertisement Based |
On the basis of geography, the market of Nutraceuticals has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increasing Awareness of Nutraceutical Supplements
Market Growth Drivers:
Increasing Popularity of Nutrient Enriched Diets and Nutraceutical Industry Has Rapidly Evolved For Health Benefited Products
Challenges:
Strict Government Regulation
Restraints:
Despite the Higher Demand For the Nutraceutical Product and High-Cost Associated with Nutraceuticals
Opportunities:
Increasing Demand in regions like North America and Europe
Key Target Audience
New Entrants and Investors, Analysts and Strategic Business Planners, Nutraceutical Manufacturer, Nutraceutical Distributors and Suppliers, Nutraceutical Providers, Venture Capitalists and Private Equity Firms, Government Bodies, End-Users and Others
Market Leaders & Development Strategies
On 27th April 2021, Cargill has announced a new 50-50 joint venture with Dutch food tech incubator Blue Ocean Xlerator NV (BOX), the company behind the startup Bflike. The Dutch startup will bring its recipes and technology to the partnership, while Cargill will leverage its established food and ingredient solutions to launch new plant-based alternative products on the market, with plant-based meat and fish as the first target categories.
On 3rd March 2021, Archer-Daniels-Midland Co (ADM.N), a US grain merchant, has opened a new flavor production facility in China to meet rising demand for beverages and healthy foods. The new facility, ADM Food Technology (Pinghu) Co Ltd, is located in the eastern province of Zhejiang, about one hour from Shanghai, and represents the global grain trader's continued expansion in the nutrition segment.
The goals of nutraceutical regulation have been focused on safety and labelling, with less emphasis on product claims and intended use when compared to pharmaceuticals. This has been accomplished through the implementation of Good Manufacturing Practice (GMP) regulations and a recent increase in enforcement.