About Frozen French Fries
The upsurge in global food processing capacity, increase in income, rise in urbanization will help to boost global frozen French fries market in the forecasted period. Asia-Pacific is considered as the potential global market for frozen potato, due to the development of quick supply restaurants. Frozen French fries are commonly consumed due to the surge in the consumption of Western-style cuisine in developing economies, due to rapid expansion of quick supply restaurants such as Subway, McDonald’s, Burger King, Wendy’s, and Dunkin’ Donuts. The frozen French fries market possesses high potential for growth due to the expansion of new products and variations by the key manufacturers to meet consumer preferences.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
High Growth Market | Asia Pacific |
Unit | Value (USD Million) |
The leading players in the frozen French fries market focus on providing a customized solution to consumers as their key strategies to gain a significant market share. The main strategies employed by key players to expand their business in the global frozen fries market are an expansion in new regions and product launch to introduce a variety of new forms of frozen French fries. Leading key players are focusing on strategic partnerships to improve their products and services. Companies are focusing on increasing their client base to strengthen market position and to enhance product & service offerings. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Frozen French Fries market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Ore-Ida (United States), Cascadian Farm Organic (United States), Alexia Foods (United States), Trader Joe's Fan (United States), Checkers and Rally's (United States), Arby’s IP (United States), McCain Foods Limited (Canada), Kroger (United States), Podravka (Croatia) and Agrarfrost (Germany) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Aviko (United Kingdom) and Bart’s Potatoo Industry (Belgium).
Segmentation Overview
AMA Research has segmented the market of Global Frozen French Fries market by Type (Classic Fries, Waffle Fries and Curly Fries), Application (Residential Use and Commercial Use) and Region.
On the basis of geography, the market of Frozen French Fries has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2023. Europe, on the other hand, stood as the second largest market due to the presence of key companies in the region and high technological advancement. If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the Frozen French Fries market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increasing Female Working Population Boost the Demand for Convenience Food and High Adoption Due To Lower Tariffs from WTO on the Import & Export of Frozen French Fries
Market Growth Drivers:
High Adoption Due To the Convenience Offered By These Products and Climatic Challenges and The Rise in Fast Food Restaurants
Challenges:
Stringent Government Regulation regarding Frozen Food Products
Restraints:
Adverse Effects of Fast Food and Raising Awareness about Healthy lifestyle
Opportunities:
Technological Advancement in Equipment and Machineries
Market Leaders and their expansionary development strategies
In September 2022, McCain Foods has acquired Scelta Products, adding the Netherlands-based producer of frozen foods to its growing family of delicious, prepared vegetable appetizer product offerings. The acquisition will expands the product portfolio.
In November 2020, McCain Foods India Pvt Ltd, the Indian subsidiary of McCain Foods Canada, one of the world’s largest producers of frozen French fries and potato specialty products, has introduced a new variant in its range of frozen potato based products. McCain Potato Cheese Shotz are mouth-watering crunchy nuggets made of potatoes, cheese and herb seasonings, coated in crispy golden bread crumbs. Offering a high-piece count (74 pieces in a 1kg institutional pack), excellent holding time and the convenience of being ready in minutes, McCain Potato Cheese Shotz is ideal ‘finger food’ for caterers, banquets and pubs.
Key Target Audience
Industry Association, Downstream Vendors, Government Regulatory Bodies, Government and Private Research Organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.