What is Anti-Aging Cosmetics Market?
Anti-aging cosmetics are topical products like creams, lotions, serums, face masks, etc. commonly used for face care to reduce wrinkles, sagging, and dark circles. Huge demand for anti-aging cosmetics can be attributed to the rapid change in lifestyle and increasing old populations across the globe. However, European countries and countries like the United States and Canada have regulated the appearance of anti-aging claims on packaging in order for consumer awareness and limiting the scope of term used by the company. Growing awareness about appearance and grooming among the male population has created significant opportunities for the market.
Highlights from Anti-Aging Cosmetics Market Study
Attributes | Details |
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Study Period | 2017-2027 |
Base Year | 2021 |
Unit | Value (USD Million) |
Key Companies Profiled | L'Oréal (France), Olay (Procter and Gamble) (United States), Neutrogena (United States), Neocutis (United States), Naturopathica (United States), The Avon Company (United Kingdom), KOSÉ Corporation (Japan), Murad LLC (United States), NeoStrata Company, Inc. (United States), CeraVe (United States), Kendo Holdings Inc. (United States), Coty Inc. (United States) and Dior (France) |
The market is fragmented with the availability of various global manufacturers in the market. Companies are increasingly focusing on innovation and new product launches in order to target different demographics, expand their offerings, and strengthen their position in the global market. Companies are also focusing on business strategies like partnerships, mergers, and acquisitions. Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Anti-Aging Cosmetics market throughout the forecasted period.
L'Oréal (France), Olay (Procter and Gamble) (United States), Neutrogena (United States), Neocutis (United States), Naturopathica (United States), The Avon Company (United Kingdom), KOSÉ Corporation (Japan), Murad LLC (United States), NeoStrata Company, Inc. (United States), CeraVe (United States), Kendo Holdings Inc. (United States), Coty Inc. (United States) and Dior (France) are some of the key players profiled in the study. Anti-Aging Cosmetics Market Segmentation:
Scope | Sub-Segments |
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Application / End User | Face Care, Eye Care and Neck Care |
Type | Sunscreen, Moisturizer, Creams, Serum, Lotions and Others |
Nature | Organic,Synthetic |
Sales Channel | Online,Offline {Medical Stores, Cosmetic Stores, Supermarkets} |
Gender | Men,Women |
On the basis of geography, the market of Anti-Aging Cosmetics has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Drivers
- Acceleration of Self Care and Wellness Trends During Pandemic Among Consumers and Desire of Completely Eradicating Ageing Signs
- Huge Demand for Anti-Aging Cosmetics among the Women Compared to the Men
Market Trend
- Emerging Trend of Wrinkle-Fighting and Lip-Enhancing Cosmetic Products Among Men
Restraints
- High Cost Associated with Organic or Natural Anti-Aging Cosmetic Products
- Allergic Reactions or Skin Irritation in Some People Can Hamper the Growth of Market
Opportunities
- Increasing Number of Elderly Population in the Countries Like China and the United States
Challenges
- Presence of a Large Number of Vendors in the Global Market Can Create Challenges
- Some Types of Anti-Aging Products are Less Effective and Doesn’t Give Desired Result
Market Leaders & Development Strategies
In July 2022, Aloisia Beauty, a skincare brand of Clean K-beauty, launched an anti-aging and brightening collection for further brand expansion. The newly launched collection has been developed to work individually and coactively, offering smooth, plump, and bright skin. The collection includes a moisturizing toner, concentrated serum, emulsion, eye cream, and moisturizing cream.
In June 2022, L’Oréal, a French personal care and cosmetics company launched Signature brand’s anti-aging product range in the Kenyan market in order to meet the increasing demand for anti-aging products in the country. and In May 2022, Ame Organic launched two new products as an alternative to anti-aging creams. The newly launched products include age-defying day serum and cell renewal night serum. With this launch, the company is focusing on the development of reversing aging products.
Key Target Audience
New Entrants/Investors, Analysts and Strategic Business Planners, Anti-Aging Cosmetics Manufacturers, Suppliers and Distributors, Venture Capitalists and Private Equity Firms, Regulatory Bodies and Others