Global Data Virtualization Market Overview:
Data virtualization is data integration technology. It contains data from multiple location formats and sources without duplicating the data to create a single "virtual" data layer that provides integrated data services to support a wide range of users and applications. Data virtualization can also be considered as a replacement for data warehousing and ETL (extracting, transforming, and loading). Data virtualization technology is an integral part of modern data architecture. This is primarily due to adaptability and the ability to quickly integrate new data sources and deliver information to business customers in real-time. It is widely used by companies to improve their IT infrastructure through competitive pricing, better performance, and a trusted environment. Companies are currently in high demand for data virtualization solutions because they can improve business operations and provide logical data warehousing and advanced data management capabilities. In contrast to the traditional extraction, transformation, and loading ("ETL") process, the data stays in place and real-time access to the source system is granted for the data. This reduces the risk of data errors and data shifting through the workload that may never be used, and no attempt is made to impose the data on a single data model (an example of heterogeneous data is a federated database system). The technology also supports writing transaction data updates back to the source systems. To correct differences in source and consumer formats and semantics, different abstraction and transformation techniques are used. This concept and software are a subset of data integration and are widely used in business intelligence, data services with a service-oriented architecture, cloud computing, enterprise search, and master data management. Some of the players profiled in the study are SAP SE (Germany), IBM Corporation (United States), Informatica LLC (United States), Denodo Technologies Inc. (United States), Amazon Web Services (United States), Cisco, Inc. (United States), Red Hat, Inc. (United States), TIBCO Software Inc. (United States), Oracle Corporation (United States), VMware, Inc. (United States), Microsoft Corporation (United States), SAS Institute (United States) and Information Builders (United States).
On the basis of geography, the market of Data Virtualization has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Industry Vertical, the sub-segment i.e. Manufacturing will boost the Data Virtualization market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End-Use, the sub-segment i.e. Business Intelligence Tools will boost the Data Virtualization market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Growth Drivers
- Rising Demand for Cost-Efficient Data Management Solutions among Enterprises In Order To Manage Huge Amount of Data Generated From Organizations on a Regular Basis
- Increase in Generation of Huge Amounts of Data
- Increasing Demand for Data Integration Software Tools
- Increase in Adoption of Cloud-Based Solutions by Enterprises In Order To Enhance Their Business Processes
Influencing Trend
- High Adoption of Data Virtualization Solutions Due To the Presence of Established Data Virtualization Solution Vendors
- A Rise in Generation of Huge Amounts of Data through Increasing Digitalized Infrastructure
Restraints
- Lack of Standardization in Enterprise Data Management
Opportunities
- Rise In Demand for Business Intelligence Tools among Small And Medium Enterprises Is Anticipated To Create New Opportunities
- Rapid Development and Innovation in the Field Of Data Management System
- Growing Awareness among End-Users Are Expected To Create New Opportunities
Challenges
- Reluctance among Enterprises to Invest In Advanced Solutions
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products, and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies.
Target Audience:
Providers of Data Virtualization, End-Users, Potential Investors, Market Research Firms and Others
Major Objectives Focused through this Study
To define, describe, and forecast the Global Data Virtualization market on the basis of product [Open Source Data Integration Tools and Cloud-based Data Integration Tools] , application [Small-Sized Enterprises, Medium-Sized Enterprise and Large Enterprises], key regions and end user
To provide in-depth information regarding major influencing factors affecting the growth of the market (trends, drivers, restraints, opportunities, and industry-centric and regional challenges)
To strategically analyse the micro-markets and important business segments with respect to individual growth drivers , market trends and potential, and historical contributions to the total market
Identifying the opportunities in the market for key stakeholders and detailing the competitive landscape for market leaders
To provide market size for various segments of the Data Virtualization market with respect to major geographies, namely, South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico)
To strategically profile the key players and analyzing their market shares and core competencies in the Data Virtualization industry
To track key developments such as product launches, expansions, agreements, partnerships, mergers & acquisitions, and R&D activities that are key factors in shaping the market
Available Customization:
Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**. Additionally, the Players which are also part of the research are Gluent Inc. (United States) and Datometry Inc. (United States).
** Confirmation on availability of data would be informed prior purchase
While framing the research framework, major and emerging players operating in the Data Virtualization market in various regions have been profiled, and their offerings, geographic footprints, and distribution/sales channels have been analysed through in-depth discussions. The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.