Industry Background:
The increasing IT security risks and rise in frequency of endpoint attacks is helping to boost the global consumer endpoint security market. Consumer Endpoint security products protect endpoints and devices used by establishments from viruses, malware, trojans as well as advanced threats like advanced persistent threats. Web and email security are also included in endpoint security solutions. Due to an increase in the occurrence of endpoint attacks and security breach in enterprises the demand for a stronger consumer endpoint security system is expected to grow in the coming years.
This growth is primarily driven by Improved connectivity and growing internet penetration, is leading to a rise in need for consumer endpoint security and will continue to increase at a substantial rate..
Globally, a noticeable market trend is evident Web and email security are potential areas of malware penetration for industrial and household users
. The Internet Software & Services sector in the North America region has been increasing at a sustainable rate and further growth is expected to be witnessed over the forecast period, owing to the robust investments and expansion in production facilities in the region. Major Players, such as Gemalto (United States), HP (United States), IBM (United States), Microsoft (United States), Kaspersky Lab (Russia), Check Point Software (Isreal), Cisco Systems (United States), Clearswift (United Kingdom), Digital Guardian (United States) and eEye Digital Security (United States) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
On 13th September 2019, Kaspersky Lab has launched a new initiative the Kaspersky Open Innovation Program to foster collaboration with innovative tech-based startups, to help accelerate development and generate new business opportunities together.
On 19th March 2019, HP Reinvent, the company’s largest global partner event, HP Inc. unveiled a variety of bold new offerings including a ground-breaking security service, a cutting-edge commercial virtual reality (VR) headset, and stunning consumer and commercial PCs all designed to transform experiences across work and life.
Market Drivers
- Improved connectivity and growing internet penetration, is leading to a rise in need for consumer endpoint security and will continue to increase at a substantial rate.
Market Trend
- Web and email security are potential areas of malware penetration for industrial and household users
- The desirability of software as a service (SaaS) based security solutions in commercial and individual uses
Restraints
- Increased complexity of network infrastructure
Opportunities
Increasing demand for integrated endpoint security suites and growing Bring Your Own Device (BYOD) trends among organizations
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Players landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Consumer Endpoint Security Study Sheds Light on
The Consumer Endpoint Security Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Consumer Endpoint Security industry Players. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Consumer Endpoint Security industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
How every company in this diverse set of Players can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.