What is Wheat Grass Powder Market?
Wheat grass is prepared from the sprouted leaves of wheat plant called Triticum Aestivum. Wheat grass and its components have various health benefits, including weight loss, decreased inflammation, lower cholesterol and better blood sugar control. In addition, it is claimed to do everything from detoxifying the liver to improving immune function. Moreover, Wheat grass powder is used for juicing or added in smoothies. However, it has some side effects which depends on the form of the product.
Highlights from Wheat Grass Powder Market Study
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | Now Foods (United States), Pines (United States), Naturya (United Kingdom), Myprotein (United Kingdom), Urban Health (United States), Drberg (United States), Navitas Naturals (United States), Synergy (Australia), Girme's Wheatgrass (United States) and Amazing Grass (United States) |
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies. Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Wheat Grass Powder market throughout the forecasted period.
Now Foods (United States), Pines (United States), Naturya (United Kingdom), Myprotein (United Kingdom), Urban Health (United States), Drberg (United States), Navitas Naturals (United States), Synergy (Australia), Girme's Wheatgrass (United States) and Amazing Grass (United States) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are E-Phamax (China) and Wanshida Wheat Industry (China). Wheat Grass Powder Market Segmentation:
Scope | Sub-Segments |
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Application / End User | Health and Nutrition, Pharmaceuticals and Food and Beverages |
Nature | Organic,Conventional |
End users | Adults,Children |
Distribution channel | Online,Offline |
On the basis of geography, the market of Wheat Grass Powder has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increasing Health Consciousness Among the Individuals
Market Growth Drivers:
Health Benefits of Wheat Grass Powder is Fuelling the Market and Wide Range of Applications of Wheat Grass
Challenges:
Lack of Awareness Among the People and High Dose of Wheat Grass Powder May Cause Side Effects
Restraints:
Availability of Alternative Products
Opportunities:
Rising Disposable Income, Increased Demand of Wheat Grass in Pharmaceutical Products and Growing Geriatric Population
Key Target Audience
Manufacturers, Raw material suppliers, Government associations, Research organisations and Others