About Oat Drinks
The oat drinks or oat milk are made from Avena sativa cereals, which is popular as a refreshment drink and is consumed by numerous consumers worldwide. They have several health benefits as it contains various nutritional constituents such as protein, fats, calcium, vitamins, minerals, fiber, among others. Over the last few decades, oat has become a very popular health food as it possesses a range of healthy cholesterol-lowering properties. Regular consumption of oat drinks may reduce the risk of several diseases such as coronary artery disease, blood pressure, obesity, colorectal cancer, among others.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
CAGR | 8.2% |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that United States, United Kingdom Vendors will contribute the maximum growth to Global Oat Drinks market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Drinks Brokers Ltd. (United Kingdom), Alpro Comm. VA (Belgium), PepsiCo (United States), Oatly AB (Sweden), Rude Health (United Kingdom), Pureharvest (Australia), Kaslink Food Oy Ltd (Finland), Pacific Foods of Oregon, Inc. (United States), Darkoff (Czech Republic) and Riso Scotti (Italy) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Valsoia S.p.A (Italy), Isola Bio (Italy), BJORG (France), NUTRIOPS, SL (Spain), F&N Magnolia (Singapore), Earth’s Own Food Company Inc. (Canada), Happy Planet Foods, Inc. (Canada), Plenish (United Kingdom), Home-Brown International Co., Ltd. (Taiwan) and The Bridge Srl (Italy).
Segmentation Overview
AMA Research has segmented the market of Global Oat Drinks market by Type (Regular/Full Fat and Reduced Fat) and Region.
On the basis of geography, the market of Oat Drinks has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Nature, the sub-segment i.e. Organic will boost the Oat Drinks market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging, the sub-segment i.e. Aseptic Cartons will boost the Oat Drinks market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Sales Channel, the sub-segment i.e. Supermarket will boost the Oat Drinks market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Flavor, the sub-segment i.e. Natural /Unflavored will boost the Oat Drinks market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Nut Milk Is Out, While Oat Milk Is Storming In
Market Growth Drivers:
Increasing Consumer Attention Towards Health is Driving Sales in the Organic Category, Benefits Associated with Consumption of Oat Drinks Fueling the Demand and A Rising Disposable Income Coupled With Changing Lifestyle
Restraints:
Gluten Sensitivities with the Consumption of Milk Oat Drinks
Opportunities:
A Market Has Limited Number of Manufacturers and Growing Consumer Base among the Developing Nations
On 8 Nov. 2018, PepsiCo’s Quaker has launched a range of oat-based beverages in the United States. The range will go on sale in January 2019 with three flavors available such as original, original unsweetened and vanilla. Each 48oz bottle will be sold with a recommended price of USD 4.29.
Key Target Audience
Oat Drinks Manufacturers, Raw Material Suppliers, Oat Drinks Distributors/Traders, Oat Drinks Importer/Exporter, Downstream Vendors and Regulatory & Government Bodies
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.