About Pet Treats
Pets love treats, and pet owners love to give their pets treats, using treat time as a way to pamper their pets, add nutritious value to their diets, and support the human-animal bond. The majority (approx. 90%) of the calories should come from a complete and balanced food i.e. a dog’s maintenance or therapeutic commercial diet or a home-cooked diet formulated by a veterinary nutritionist exactly for pet. Pet owners feed their pets 8-10 treats a day and the trends in which treats are successive are following the same trends as pet food.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Pet Treats market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Mars Petcare (United States), Nestlé SA (Switzerland), The J.M. Smucker Company (United States), Hill’s Pet Nutrition Inc. (United States), Wellpet Llc. (United States), KLN Family Brands (United States), Taian Chaotai Pet Products Co., Ltd (China), Diamond Pet Foods (United States), J.M.Smucker (Big Heart) (United States), Royal Canin (France) and Agrolimen S.A (Spain) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Pet Treats market by Type (Dental Treats, Natural Treats, Crunchy Treats, Chewy Treats and Others) and Region.
On the basis of geography, the market of Pet Treats has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Offline [Supermarkets/Hypermarkets, Convenience Stores, Pet-Specialty Stores, Vet Clinics] will boost the Pet Treats market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging Type, the sub-segment i.e. Bags will boost the Pet Treats market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End-User, the sub-segment i.e. Dog [Adult, Infants] will boost the Pet Treats market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Adoption of Innovative Packaging by Manufacturers
Market Growth Drivers:
Adoption of Freeze-Dried Dog and Cat Food and Increasing Cat and Dog Humanization
Challenges:
Increasing Incidences of Allergies Due To Dog and Cat
Restraints:
High Cost of Dog and Cat Food and Strict Government Rules
Opportunities:
Up Surging Demand for Organic Cat and Dog Food
Market Leaders and their expansionary development strategies
In November 2023, Central Garden & Pet, a market leader in the Pet and Garden industries, announced that it has acquired TDBBS, LLC (“TDBBS”) from Bregal Partners. Based in Richmond, VA, TDBBS is a provider of premium natural dog chews and treats. The addition of TDBBS will expand Central’s portfolio with bully and collagen sticks, bones and jerky, and further strengthen Central’s eCommerce and digital capabilities.
In March 2024, Bark expanding its consumables business with the launch of its first full collection of seven unique dog treat flavors. The Snack Pack from BARK features treats inspired by classic breakfast cereals with corresponding mascots and surprises in every box. The treat collection, including four flagship 10-ounce boxes and three resealable 10-ounce bags, is now available in Target stores, on target.com and on bark.co.
The pet food industry in North America has been heavily scrutinized by the FDA and the Canadian Food Inspection Agency (CFIA) since the largest pet food recall in 2007, initiated by Menu Foods. This recall highlighted the issue of food safety in an increasingly globalized food chain and drove pet food manufacturers and government regulators to improve pet food safety standards and preventive controls.
Key Target Audience
Manufacturers of Pet Treat, Suppliers of Pet Treat, Wholesalers, Distributors and Retailers of Pet Treat, Industry Association and Government Research Institutes
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.