What is Beachwear Market?
Beachwear is one of the finest clothing trends that is happening in developed countries such as United States, United Kindom, etc. The high preferences for beachsides vacations can contribute a major share to this market. The fastest-growing rates from Asia- Pacific regions such as Indonesia, Maldives, etc are boosting up the marketplace. Furthermore, the revenue in Swimwear segment amounts to USD 3,776 million in 2019 and hence the market is expected to grow annually by 2.8% CAGR from 2019-2023.
Highlights from Beachwear Market Study
Attributes | Details |
---|
Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | American Apparel (United States), Equatorsun (United Kingdom), Jantzen (United States), La Perla Group (Paris), MOONBASA (China), NOZONE (United States), Adidas AG (Germany), DICK'S Sporting Goods, Inc. (United States) and Gap Inc. (United States) |
Beachwear market is a fragmented market due to the presence of various players. Companies are focusing on increasing manufacturing quantity, developing innovative trendy products to improve quality, enhances and promotes performance. The companies are coming up with partnerships or agreements along with planning strategic activities such as partnerships, product launch, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge. Research Analyst at AMA predicts that Global Vendors will contribute to the maximum growth of Global Beachwear market throughout the forecasted period.
American Apparel (United States), Equatorsun (United Kingdom), Jantzen (United States), La Perla Group (Paris), MOONBASA (China), NOZONE (United States), Adidas AG (Germany), DICK'S Sporting Goods, Inc. (United States) and Gap Inc. (United States) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Reebok (United States), Arena (Italy), Zoke (China), Yingfa (United States) and Triumph (United Kingdom). Beachwear Market Segmentation:
Scope | Sub-Segments |
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Application / End User | Men, Women and Kids |
Type | Swimsuits, Bench Dress and Other |
Distribution Channel | Online,Offline |
Fabric Type | Polyester,Nylon,Neoprene,Spandex,Others |
Swimsuit Types | One-Piece Swimsuit,Two-Piece Swimsuit,Swimming Trunks,Bikini |
On the basis of geography, the market of Beachwear has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Adoption Of UV Protection Beachwear, due to issue Related to the Skin and Different Types of Designs are Trending the Market, as per Consumers Preference
Market Growth Drivers:
Rising Popularity of Beachside Vacations Globally and Increasing Preference for Swimming as a Leisure and Recreational Activity
Challenges:
High Cost of these Beachwear Attires and Issues Related Towards Some Cultural Boundaries
Restraints:
Low Penetration in Various Emerging Countries are Some Factors Expected to Restrain Growth of the Global Swimwear Market
Opportunities:
Growing Coastal Tourism Drives the opportunity for this Industries and Increasing incorporation of Fashion Element in Fashions into Beachwear is Attracting more Consumers especially the New Generation
Key Target Audience
Beachwear Manufactures, Beachwear Distributors, Potential Investors, End-Users and Others
Market Leaders & Development Strategies
In March 2023, arena launched new brand campaign inspired by its “Planet Water” manifesto. This campaign highlights this shared connection and embraces life in and by water, adopting it as a lifestyle; we are united by water. This campaign helped company to expands its presence in beachwear market
In August 2022, arena extended its partnership with Hungary’s Katinka Hosszú. This partnership helped company to expand its presence in Beachwear market