Global AR and VR in Healthcare Market Overview:
Technological advancements and digitalization in healthcare, favorable government initiatives, rising healthcare expenditure, growing usage in surgical procedures, and medical training are some of the fundamental factors anticipated to boost the growth and adoption of augmented reality (AR) and virtual reality (VR) technologies in the healthcare industry. Augmented reality (AR) currently holds a major share in healthcare applications like surgery and medical education, while virtual reality (VR) is growing faster, especially in simulation and rehabilitation.
As per latest study released by AMA Research, the Global AR and VR in Healthcare market is expected to see growth rate of 36.89%Attributes | Details |
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Study Period | 2020-2032 |
Base Year | 2024 |
Forecast Period | 2024-2032 |
Historical Period | 2020-2024 |
Unit | Value (USD Million) |
Customization Scope | Avail customization with purchase of this report. Add or modify country, region & or narrow down segments in the final scope subject to feasibility |
Influencing Trend:
Increased Investment in the Healthcare AR and VR
Market Growth Drivers:
Increasing Penetration of Connected Devices in the Healthcare Sector and Growing Need to Reduce the Healthcare Costs
Challenges:
Overcoming Social Challenges, Concerns Regarding Data Privacy and Lack of Compatibility and Interoperability Between AR and VR Solutions Offered By Different Vendors
Restraints:
Lack of Competence in Deployment of the AR and VR Solutions and Lack of Expertise Among Medical Practitioners to Adopt New Technologies
Opportunities:
Increasing Demand for AR and VR in Emerging Markets and Increased Use of Augmented Reality and Virtual Reality in Fitness Management
Competitive Landscape:
Some of the key players profiled in the report are Google (US), Microsoft (US), DAQRI (US), Psious (Spain), Mindmaze (Switzerland), Firsthand Technology (US), Medical Realities (UK), Atheer (US), Augmedix (US), Oculus VR (US), CAE Healthcare (US), Philips Healthcare (Netherlands & US), 3D Systems (US), VirtaMed (Switzerland), HTC (Taiwan), Siemens Healthineers (Germany) and Virtually Better (US)..
Latest Market Insights:
In December 2023, EON Reality announced the renewal of its strategic partnership with the Children’s Hospital of Orange County (CHOC). This partnership highlights a mutual dedication to leveraging advanced AR and VR technologies to revolutionize pediatric healthcare education and improve patient experiences.
In March 2024, Siemens Healthineers launched an app developed for Apple Vision Pro to enable medical students, surgeons, and patients to view interactive, immersive holograms of the human body in medical scans in real-world settings. It can assist in medical education, surgical planning, or visualizing procedures.
What Can be Explored with the AR and VR in Healthcare Market Study
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global AR and VR in Healthcare Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in AR and VR in Healthcare
Understand the Competitive Scenario
- Track Right Markets
- Identify the Right Verticals
Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global AR and VR in Healthcare market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in AR and VR in Healthcare market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.