Bio Decomposable Sanitary Napkin Market Scope
Sanitary napkins are used by women in their menstrual cycle. These are generally made up of super absorbent material such as non-biodegradable cellulose fiber and plastic or biodegradable material such as banana fiber, bamboo corn. But non-biodegradable sanitary pads are containing many hazardous chemicals and they are not environment friendly also. Owing to increase in awareness regarding menstrual hygiene and to protect the environment, Bio decomposable sanitary napkin market is expected to grow at a significant rate during the forecast period.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | Emami limited (India), Edgewell (United States), Mankind (India), Johnson and Johnson (United States), unicharm (Japan), Carmesi (India), Saathi (India), Heyday (united states), Nua (india) and Anandi (India) |
CAGR | % |
Bio decomposable Sanitary Napkin is a fragmented market due to the presence of various players. The players are focusing on increasing their manufacturing capacity and are offering competitive prices to gain high market share and establish their position in the market. Further, companies are focusing on developing innovative products and solutions to improve quality, enhances and promotes performance. The companies are coming up with partnerships or agreements along with planning strategic activities such as partnerships, product launch, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge.
Emami limited (India), Edgewell (United States), Mankind (India), Johnson and Johnson (United States), unicharm (Japan), Carmesi (India), Saathi (India), Heyday (united states), Nua (india) and Anandi (India) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research are Maxim hygiene (united states), Sakhi (india), Shenzhen BINGBING Paper Co., Ltd. (China), Bodywise limited (United Kingdom), Natracare (United Kingdom) and Berkshire Hathaway (United States).
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from the total available market.
Segmentation Overview
The study have segmented the market of global Bio Decomposable Sanitary Napkin market by Type , by Application (Consumer Industry and healthcare industry) and Region with country level break-up.
On the basis of geography, the market of Bio Decomposable Sanitary Napkin has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
region held largest market share in the year 2022.
Market Leaders and their expansionary development strategies
In August 2022, Birla Cellulose has collaborated with GoNatura, a sanitary pad manufacturer based in Bengaluru, created cost-effective and environmentally friendly sanitary napkins that use viscose-based Purocel EcoDry fiber as a top-sheet. The collaboration aims to mitigate the environmental consequences of global consumption of plastic-based single-use sanitary pads by making plastic-free natural sanitary pads available at an affordable price.
In September 2020, Aakar Innovation which is solution provider in menstrual hygiene sector launched new product ‘Anandi’, India’s first compostable, organic sanitary pad. With this launch company expand its presence bio decomposable sanitary napkin market
Influencing Trend:
Increasing Popularity in Organic Sanitary Napkin and Rising Awareness in Urban Population
Market Growth Drivers:
Rapid Growth of Women’s Personal Hygiene Industry and Rising Demand Plastic and Chemical Free Sanitary Napkin
Challenges:
Lack of Awareness in Most of the Rural Areas
Restraints:
Availability Other Substitute Product
Opportunities:
The Growing Health Awareness and Increasing Use in Working Women Population
Key Target Audience
Bio decomposable Sanitary Napkin manufacturers and distributors, Raw Material Provider, Venture Capitalists and Private Equity Firms, New Entrants/Investors, Strategic Business Planners, Government Regulatory, Research Organizations and End-Use Industries