About K12 Coding Courses
A coding class teaches students how to code with the help of an instructor. The teacher usually explains a subject to the kids before having them put it into practice through a fun activity. Some coding classes are held in person, while others are conducted entirely online. The ed-tech industry is rapidly expanding around the world. Children are being pushed to study coding online as a result of COVID-19 lockout and work-from-home policies. Companies in the online coding for kids sector are capitalizing on this potential, drawing inspiration from the MIT App Inventor Challenge, which allows kids to create apps that help increase awareness about coronavirus control. In the midst of the current epidemic, there is a desire for web-based and visual programming environment apps for smartphones and tablets that provide moral support to people. Companies in the online coding for kids sector are expanding their marketing and advertising budgets in order to entice children to participate in online app creation and programming classes.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global K12 Coding Courses market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Camp K12 (United States), CodaKid (United States), Code.org (United States), CodeCombat Inc. (United States), edX Inc. (United States), Korn ferry (United States), Person vue (Bloomington, United Kingdom), Aon PLC (London, United Kingdom), IBM Corporation (Armonk, New York), Team lease (Bengaluru, India), DDI (Pittsburgh, Pennsylvania) and Mettle (London, United Kingdom) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are PSI Service LLC (California, United State), Assignments System Hogan Inc (Oklahoma (US), Talent Plus Inc (Nebraska, United States) and Outmatch (Dallas, United State).
Segmentation Overview
AMA Research has segmented the market of Global K12 Coding Courses market by , Application (Pre-Level Coding - Grade KG to 2, Elementary-Level Coding - Grade 3 to 5, Middle-Level Coding - Grade 6 to 8 and High-Level Coding - Grade 9 to 12) and Region.
On the basis of geography, the market of K12 Coding Courses has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Course , the sub-segment i.e. Crash Course will boost the K12 Coding Courses market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Sector, the sub-segment i.e. Corporate will boost the K12 Coding Courses market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Getting a Higher Level of Education Trough International and National Schools or Institutes and Evolution of Courses to Offer Additional Features Such As Carrier Counselling & Project Assistance
Market Growth Drivers:
Due to COVID-19 schools shifted from Traditional Blackboard to Online Education, Growing Awareness about Benefits of Coding On Kids’ Overall Mental Ability, Time Flexibility Increases Student Attractions towards K12 Online Education and Rising Digital Solutions and Digital Technology.
Challenges:
Digital Literacy and Technical Issues
Restraints:
Disburse More Money for Education and The distraction of Child on Online Studies
Opportunities:
Rising Trends of Children’s To Learning in Their Own Space and Increasing Government Spending Across Developed and Developing Economies
Market Leaders and their expansionary development strategies
In April 2021, StayQrious Introduced Kid-Friendly Online Coding Course called “Coding Foundations Season 1”. The Course Includes A 13-Episode Blended-Learning Course That May Be Accessed for Free on Youtube. The Course, Aimed at Youngsters Aged 8 To 14, Is Designed with Visual Explanations for Intuitive Learning.
Key Target Audience
K12 Coding Institutions, New Entrants and Investors, Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.