About Rum Cachaca
Rum cachaca is Brazilian rum distilled from the fermentation of sugarcane juice or by products like molasses, it's distilled to much higher percentages of alcohol by volume. Cachaca is of two types that is Branca {White Unaged}, Amarela {Gold Aged}, it is widely produced in Brazil whereas the regular rum is produced worldwide. The rum cachaca tends to have a raw, fruity, vegetal taste with a more subtle sweetness. They can be sold online as well as offline sales channels.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD N) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Bacardi Limited (Bermuda), Diageo plc (United Kingdom), Velho Barreiro (Brazil), Soul Premium Cachaca (Brazil), United Spirits Limited of India (McDowell's No.1) (India), Companhia Müller de Bebidas (Brazil), Avua Corp (United States), Havana Club (Cuba), Barceló S.R.L. (Dominican Republic), Hotaling & Co. (United States) and Leblon (Brazil) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Rum Cachaca market by Type (Branca {White Unaged} and Amarela {Gold Aged}), Application (Household, Bars, Restaurants and Hotels) and Region.
On the basis of geography, the market of Rum Cachaca has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Sales Channel, the sub-segment i.e. Online will boost the Rum Cachaca market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Source, the sub-segment i.e. Sugarcane will boost the Rum Cachaca market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing inclination towards craft spirits in artisanal rums
Market Growth Drivers:
Demand for the Alcoholic Beverages and Spirits and Easy Availability of Raw Material Sugarcane
Challenges:
Allergy-Related Risk Associated with Rum Cachaca
Restraints:
Regulatory Guidelines and Restrictions on the Sales and Labelling of Rum Cachaca
Opportunities:
Rising demand for aged and vintage rums and Introduction of various flavored and spiced rum cachaca
Market Leaders and their expansionary development strategies
In February 2023, ecoSPIRITS has expanded into the Italian market, appointing one of the country’s leading independent spirits distributors and producers, Velier SpA, as its Licensed Operator. Together, the partners have set up a new joint venture, eS Operator Italy SpA, to bring closed loop spirits to the Italian market starting this month. A range of spirits will be available in low waste ecoTOTE™ format immediately, including Portofino Dry Gin, Hampden Estate Jamaican Rum, Clairin Communal Rum from Haiti, Yaguara Cachaça and Los Arcos Destilado de Agave.
On 26th April 2021, Leblon Cachaca planned the Brazilian revolution with the Renaissance and evolution of the caipirinha. It was an ultra-premium white cachaca inspired by its namesake and place of origin Leblon Beach in Brazil.
"The regulations begin with fundamental terminology definitions, including two related spirits Aguardente de Cana and Cachaça. Both derive from sugar cane juice, and both must be a minimum of 38 percent ABV. The final variations are premium takes, which have the same aging requirements as the “Aged” products but must be 100 percent of the spirit, rather than a 50 percent minimum, Premium Aguardente de Cana and Premium Cachaça."
Key Target Audience
Rum Cachaca Producers, Rum Cachaca International Traders, Rum Cachaca Distributors & Suppliers, Research and Development Institutes, Potential Investors, Regulatory Bodies and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.